Customers

News and Articles About Customers

How to Make the Most of Your Brand's Social Media Content

Your followers are looking for content that is helpful or entertaining. Here's how to offer them something they can use, love and share with their friends.

Let Beyonce Be Your Guide and Other Must-Read Business Tips

A look at the importance of personally connecting with customers, why perfection is better than originality and more advice for business owners.

Twitter Shows the Value in Listening to Customers

Twitter sparked a firestorm when its changed its block-user features. Then, it did something few companies do nowadays.

Finding Growth By Changing Your Mindset

No one wins with traditional marketing. With the right mindset and approach, you too can hack your business's growth.

5 Ways to Make Your Coupons Stand Out From the Pack

People still love coupons, but these days it's increasingly hard to stand out with your offer. Here are fives ways to get customers to take notice of your brand and start buying.

How to Design Your Way into Customers' Hearts

Lessons from a landscape architecture firm on how to build a brand that's mindful of the customer experience.

5 Ways to Keep Customers Knocking on Your Door For More

Two investment bankers turned jewelry retailers offer five lessons on how to build customer loyalty for your retail business.

9 Ways to Beat the Competition By Selling Less

Prospective customers can spot old-school sales tactics from a mile away. Here are nine ways to stand out from your competition by being less of a salesperson.

The Secret to Selling Your Brand With One Sentence

Here are three ways to craft the perfect one-liner that tells customers everything they need to know about your brand.

SoulCycle's Secret to Turning Customers into Die-Hard Fans

It's possible to build a cult-like following for your brand. Here's how.

10 Commandments of Retail Sales

Follow these ten simple rules and you'll close more sales almost immediately.

Chobani's Secret to Making Customers Feel Like Family

Branding your business starts from the inside out. Here are four ways to build a brand your customers will love.

The Secret to Making Customers Passionate About Your Brand

Customer engagement doesn't happen overnight, but there are certain steps you can take to ensure you're cultivating a meaningful connection with buyers.

How to Make The Most of This Year's Ultra-Short Holiday Shopping Season

With Thanksgiving falling so late in November, there are fewer precious shopping days this year. For retailers, this means having to be extra creative to get customers through the door.

6 Ways to Take The Chill Out of Cold Calling

It's nearly impossible to avoid cold calling, especially when you're just starting out. Here are six ways to make the most of each call and score more sales.

Why The Competition Isn't Your Business Enemy

In business, people often believe you need an enemy to beat, but there are better places to focus your energy to grow your business.

The Secret to Closing More Sales: Talk Less

Most sales people do way too much talking. Here are seven ways to talk less and get more from customers.

5 Ways to Close The Sale With Indecisive Customers

Not all of your customers will be ready to buy the first time you meet them. Here's how to turn prospective buyers into loyal customers.

4 Contacts You Need In Your Network Now

Being strategic about who is in your network can speed your way to success. Here are four key groups to keep in mind.

Marketing Must: Customer Data Points to Stop Ignoring -- Now

Collecting these important details can help you convert leads to customers as effectively as possible.

BlackBerry Says, 'Remain Calm. All is Well.'

In a letter to investors and customers, the fallen smartphone maker channels its inner Chip Diller.

6 Content Marketing Principles Every Business Needs to Follow

No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.

Why Big Data Is Your Key to Beefing Up Customer Engagement

Your business is leaving lots of useful data on the table. Here's why no bit of data should be tossed when it comes to customer engagement.

How This Startup Turned an Inventory Nightmare into a Customer Gold Mine

The founder of OrigAudio opens up into how he turned a hard-knock situation into 8,000 new customers.

How to Generate Ideas For Your YouTube Videos

Not sure what your YouTube videos should be about? These 10 questions will help you generate ideas that attract the type of audience you want.

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