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Oops, My Bad! 5 Ways Your Business Can Improve by Admitting to Mistakes

Oops, My Bad! 5 Ways Your Business Can Improve by Admitting to Mistakes

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No matter how much you try, you will make mistakes. But they can help to improve your company's effectiveness and reputation if you handle them well.
September 21, 2012 in Customer Service
Creating Your Company's LinkedIn Profile

Creating Your Company's LinkedIn Profile

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These mini-websites improve your exposure and allow you to connect more directly with both current and potential customers.
September 4, 2012 in Branding
Video: How Gamification Can Help Attract New CustomersPlay Video

How Gamification Can Help Attract New Customers (Video)

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Expert Gabe Zichermann explains how adding gaming features to your site can surpass traditional loyalty programs when it comes to generating new business.
August 30, 2012 in Your Website
5 Business Naming Trends Startups Should Consider

5 Business Naming Trends Startups Should Consider

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When coming up with a name for your startup, don't consider it lightly. But do consider these business-name trends.
August 28, 2012 in Naming Your Business

5 Trends Entrepreneurs Should Consider When Naming a Startup

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When coming up with a name for your startup, don't consider it lightly. But do consider these business-name trends.
August 13, 2012 in Starting a Business
Why Should Your Customers Trust You?

Why Should Your Customers Trust You?

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Understanding what drives a prospect's purchasing decisions -- familiarity, authority, affinity -- is key to building a successful relationship.
August 7, 2012 in Finding Prospects
Richard Branson on the Secret to Exceeding Customer Expectations

Richard Branson on the Secret to Exceeding Customer Expectations

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When it comes to customer service, training front-line employees can be your power tool.
July 16, 2012 in Customer Service
Simple Sales Tips for Growing Your Customer Base

Simple Sales Tips for Growing Your Customer Base

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In this book excerpt, Steve Blank and Bob Dorf outline lean methods to get customers to spend more, and to send referrals your way.
June 27, 2012 in Starting a Business
4 Ways to Weed Out Rotten Clients and Grow Your Business

4 Ways to Weed Out Rotten Clients and Grow Your Business

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The best pumpkin growers churn out prizewinners. Here's how you can use their best-kept secret to create a winning business.
June 26, 2012 in Growth Strategies
More Businesses Burdened By Slow-Paying Customers

More Businesses Burdened By Slow-Paying Customers

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About one in seven small business owners cite payment irregularities as their most challenging business problem.
What 'Project Runway' Can Teach You About Business

What 'Project Runway' Can Teach You About Business

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Rule No. 1: Entrepreneurs who pursue their own passion can't lose sight of what makes a business successful. Two 'Project Runway All Stars' recently made this key-business flub.
February 10, 2012 in Customer Loyalty and Retention
Main Street Merchants Aren't Deterred by Red Tape

Main Street Merchants Aren't Deterred by Red Tape

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As politicians vilify regulations on the campaign trail, consider the results from a recent survey of small-business owners. It seems regulations aren't as onerous as some think.
February 9, 2012 in Legal Center
Mark Cuban on Why You Should Never Listen to Your Customers

Mark Cuban on Why You Should Never Listen to Your Customers

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The billionaire tech entrepreneur explains how bowing to your customers' every request can stunt innovation.
December 20, 2011 in Growing Your Business
How to Make a Personal Connection with Customers

How to Make a Personal Connection with Customers

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Seven ways to build relationships with prospects that lead to more sales.
December 5, 2011 in Sales
Community and Other C-Words to Build a Business On

Community and Other C-Words to Build a Business On

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Through core values that include a focus on collaboration, a company can make money without selling a thing.
October 25, 2011 in Success Stories
Video: How Should I Offer Credit to Customers?Play Video

How Should I Offer Credit to Customers? (Video)

Mike Michalowicz, author of The Toilet Paper Entrepreneur, on when and how business owners should offer credit to customers. His advice: Start with small amounts to build a history and reward good behavior, but also enforce penalties on late payers.
October 5, 2011 in Offering Credit
Video: How Do I Start Talking with Customers Online?Play Video

How Do I Start Talking with Customers Online? (Video)

Starr Hall on how to engage potential customers online and spark their curiosity.
August 11, 2011 in Social Media
Three Business Lessons from the NFL Lockout

Three Business Lessons from the NFL Lockout

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The author of Fixing the Game offers his top business lessons from football's labor dispute.
July 25, 2011 in Leadership
Video: Insights: How to Enchant CustomersPlay Video

Insights: How to Enchant Customers (Video)

Guy Kawasaki, author of 'Enchantment,' talks about how to turn customers into fans.
June 18, 2011 in Customer Service
Video: Seth Godin on Personal BrandingPlay Video

Seth Godin on Personal Branding (Video)

The business gadfly talks about connecting with customers for 'Behind the Brand' with Bryan Elliott.
May 4, 2011 in Branding

Giving Thanks

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A cornucopia of ideas to show your customers you appreciate their business.
November 1, 1996 in Magazine
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