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Today's Most Read
Success Will Never Come to Entrepreneurs Who Do These 10 Things
Everything You Need to Know About Attracting Venture Capitalists
A Great Name Tells You More Than Just What the Company Does
You're Actually Hurting Your Business With These 5 'Productive' Habits
Tony Robbins: This Incredible Money Machine Works While You Sleep
News and Articles About Customers
7 Ways to Get the Most Out of Exhibiting at a Trade Show
Do it right, and a trade show can lead to more funding, new customers and lots of buzz.
How Scoring Celebrity Clients Can Take Your Business to the Next Level
High-profile customers confer benefits beyond the sheer monetary value of the stipend.
Why Leveraging Sales to Finance Growth Is Better Than Wooing a VC
Winning VC funding is a gratifying rite of passage that some of the most successful entrepreneurs skipped in favor of funding growth from revenue.
Driving Innovation With Crowdsourcing
Companies are using the wisdom of consumers to rapidly drive innovation, improve products and increase customer satisfaction.
How to Win Clients Your First Week in Business
Businesses take time to build, but there are a few tricks to snagging key clients quickly and getting your company off the ground immediately.
Know Your Customers by Living a Day in Their Lives
Business products are generally purchased because they solve problems, so a deep understanding of the buyer is required.
Don't Fire These 3 Rotten Customers, Profit From Them
Deciding not to deal with certain people is like leaving money on the table. How's how to deal with these clients sure to give you a headache.
Profitability or High User Count: Which Leads to Startup Success?
Google and Twitter have proven that both approaches can work, so you need to determine the right path for your company.
Most Companies Don't Get How Customer Service on Social Media Works
A new survey shows that 80 percent of companies think they're doing a great job, but only 8 percent of customers think so.
5 Steps to Make Your Marketing Pop in the Age of the Consumer
Customers are doing their own research. So traditional methods of promotion don't suffice.
2 Surefire Ways to Tell Whether Your Startup Can Win, If You Avert Clouded Judgment
The goal is figure out if a new contender can whip its rivals at meeting customer needs. But confirmation bias can sully good judgment.
Peter S. Cohan
10 Secrets to Building Trust and Credibility With Your Customers
Salespeople often get a bad rap. Don't be that person, Here are a few pointers on how to build a long-lasting relationship with clients.
The 3 Words Your Customers Love Most
How you can implement these words into your marketing plan without sounding like a used-car salesman.
Behind the Curtain of Yelp's Powerful Reviews
The website could bring in more customers, or scare them away. Can business owners do anything to fight back?
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