Customers

News and Articles About Customers

3 Steps for Turning Customers Into Investors
Investors

3 Steps for Turning Customers Into Investors

Can't get a bank loan? Customers and community members can be your best investors. Here's how to make that happen.
Michelle Goodman
3 Steps to Happier Customers
Customer Relationship

3 Steps to Happier Customers

Adopt best practices to weather the storms of an Internet business. Engage in the fine art of keeping your online visitors satisfied.
Belinda Chan
Business Plans

Start With a Simple Business Plan and Grow It as Needed

Begin with a lean document that can guide your company's efforts internally. Add to it later on if investors or bankers need more details.
Tim Berry
5 Proven Ways to Create Long-Lasting Customer Relationships
Customer Service

5 Proven Ways to Create Long-Lasting Customer Relationships

There are tools and processes you can incorporate to support your customers every step of the way.
Eric Siu
How to Determine What You Should Charge Customers
Billing

How to Determine What You Should Charge Customers

Ask these five questions to get a better sense of how much you should be charging.
Dorie Clark
Persistence and Planning Is Needed to Reach That 5-Year Milestone
Growing a Business

Persistence and Planning Is Needed to Reach That 5-Year Milestone

With dismal business failure rates, follow these five ways to help your company celebrate half a decade of operation.
Zach Cutler
Passion Alone Is Not Enough to Open a Business
Starting a Business

Passion Alone Is Not Enough to Open a Business

Before you start up, consider all the other functions of running a business, such as dealing with customers and keeping the books.
Doug and Polly White
Spare Me Your Platitudes. Customers Are Tired of Insincere Support.
Customer Service

Spare Me Your Platitudes. Customers Are Tired of Insincere Support.

Does the stat game interfere with businesses growth? It certainly seems like it, especially if you're looking to hack a specific metric up and to the right.
Gregory Ciotti
5 Tips on Building an Epic Customer-Support Team
Customer Service

5 Tips on Building an Epic Customer-Support Team

When every move your company makes can be easily amplified to thousands over the social web, you need to make every interaction with your customers exceptional. Here are a few secrets on creating a rock-star customer-service team.
Leyla Seka
Richard Branson on Envisioning Your Business's Future
Planning

Richard Branson on Envisioning Your Business's Future

It's easy to get lost in the here and now, but planning for what comes next is crucial to your business's success.
Richard Branson
How to Pick the 'Right' Clients and Stand Out Among the Competition
Finding Customers

How to Pick the 'Right' Clients and Stand Out Among the Competition

Entrepreneurs need to identify clients who will be as enamored with your services as you'd like them to be. Here are some tips.
Jessica Ballard
3 Ways to Bust Through Your Customer's Stress and Fear
Customers

3 Ways to Bust Through Your Customer's Stress and Fear

The very act of decision making can trigger some reluctance in a prospective buyer. Learn ways to help a consumer see clearly your product's advantages.
Jeff Shore
'We Don't Give a Sh*t About Gluten Free': A Restaurant Owner Gets Bold With Customers
Customer Service

'We Don't Give a Sh*t About Gluten Free': A Restaurant Owner Gets Bold With Customers

A San Francisco chef is tired of catering to hard-to-satisfy customers. So, he's telling picky patrons to go buy dinner elsewhere.
Kate Taylor
How 23andMe Caused a Divorce: A Look at Unintended Consequences
Customers

How 23andMe Caused a Divorce: A Look at Unintended Consequences

A look at what happens when customers use a business for their own purposes, regardless of the company's explicit mission.
Carly Okyle