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Why Your Startup Needs to Be Data Mature From the Beginning
Data-driven decision making is fundamentally important. Startups make a mistake thinking it is a capacity they can wait to develop.
5 Ways to Use Data to Inform Your Social Media Marketing Strategy
These tips will point you toward a host of free tools and techniques that will allow you to begin experimenting with data in your social media marketing efforts.
Should ROI Be Attached to Every Marketing Activity?
Here's a three step plan to help you apply the right set of tools and data-mining strategies to get the most out of your ROI measurement plan.
3 Things That Successful Entrepreneurs Know About Data
Attaching strategic actions to important metrics can turn your company into a money-making machine.
4 Things a Data Scientist Can Do for Entrepreneurs
Virtually every type of company can benefit from a skilled data scientist.
Worried About Insider Data Theft? This Startup Has You Covered.
Analytics software from Canadian startup Interset identifies activity that deviates from "good" behavior and proactively alerts managers.
Your Data Needs Regular Health Checkups, Too
Businesses collect data constantly but are not always so consistent evaluating if it best serves the strategy.
How to Tame the Big Data Beast
It is one of those topics we can't escape -- and with good reason.
Companies Need to Take Responsibility for Protecting Sensitive User Data
Stealing data is a crime but those entrusted with protecting it bear responsibility for the measures they take.
Uber Will Improve Privacy, Data Security Following Report
The ride service said it will provide training for employees, making policies easier for customers to understand, and tightening access controls.
Paint by Numbers. Harness the Power of Data Visualization.
The easiest way to tell an information-dense story may be graphically. And you don't have to be Leonardo da Vinci to create an effective chart or infographic.
What Obama's Proposed Anti-Hacking Legislation Means for Entrepreneurs
Law seeks to create a unified, federal breach-notification standard that would streamline the requirements for companies in the face of a breach.
How to Equip Yourself for the Data-Driven Future
Nearly every industry will be benefiting from professionals with a solid analytical foundation in the near future. Here's how to get into the game.
5 Regulatory Issues That Could Affect Your Business in 2015
Last year was a busy one but even more changes are on the horizon this year.
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