Discounting
BY Kevin Hiser
In starting up, tech talent can be hard to find. But what about a grade-A sales force? Consider these words of caution.Play Video How Gamification Can Improve Customer Loyalty Programs (Video)
BY Gabe Zichermann
Expert Gabe Zichermann on how 'gamified' programs can be better than standard rewards-based strategies.Play Video How Gamification Can Reduce the Need for Discounts (Video)
BY Gabe Zichermann
Expert Gabe Zichermann explains how gaming elements, not special offers, can help make customers more loyal. Bargain Hunting: 7 to Follow
BY Kara Ohngren
Check out these Twitter feeds for daily discounts and frugal living tips. Four Questions to Ask Before Setting a Price
BY Mark Stiving
Before you figure out your pricing, figure out your business. How to Survive a Price War
BY Mark Stiving
Companies don't win a price war. They survive it. Strategize ahead of time how you will respond to competitor price changes. How to Compete -- and Win -- When Rivals Cut Prices
BY Brad Sugars
Discounting can be your ticket to disaster. Add value instead, and watch your business thrive. How to Use Mobile to Reach Holiday Bargain Hunters
BY John Arnold
Small businesses can fight the promotion clutter by using texts, apps, QR codes and other mobile marketing tactics. Will Black Friday and Cyber Monday Lead to a Big Payday?
BY Carol Tice
Early reports show that the big holiday weekend was actually big this year, but consumers are looking for deals. Will retailers still be able to turn a profit? How to Stop Losing Money From Coupons
BY Gwen Moran
Four tips to save your business from extreme couponing practices. CouponTrade Can Help Attract Customers Through Unused Deals
BY John Patrick Pullen
A new online marketplace can help companies sitting out the discount game pull in new customers through unused deals from other businesses. Why You Don't Want to Be the Low-Cost Leader
BY Mark Stiving
Before you decide to price your products lower than the competition, let us talk you out of it. 1SaleADay.com's Ben Federman and the Value of a Daily Steal
BY Gwen Moran
This 28-year-old Brooklynite built a successful business around the concept of loss leaders. Part of our annual Young Millionaires report. 
