News and Articles About E-Books

How to Create eBooks That Will Help Boost Your Marketing Strategy
E-Books

How to Create eBooks That Will Help Boost Your Marketing Strategy

A diverse content marketing strategy is a must for any modern day marketer. Here is how to make your next eBook is as powerful as possible.
Jon Salm
Should You Self-Publish or Commercially Publish Your Book?
Books

Should You Self-Publish or Commercially Publish Your Book?

Many entrepreneurs recognize that publishing a book can help drive business. But the decision about whether to publish on your own or try to get a deal with a mainstream publishing house depends on your business goals.
Dorie Clark
10 Truths About Self-Publishing for Entrepreneurs With a Book Idea
Self-publishing

10 Truths About Self-Publishing for Entrepreneurs With a Book Idea

Writing a book is maddeningly difficult but selling it is an even harder job.
Kimanzi Constable
Amazon Blocks Disney DVD Orders as Pricing War With Hachette Rages On
Ecommerce

Amazon Blocks Disney DVD Orders as Pricing War With Hachette Rages On

Amid divisive contract disputes, the Walt Disney Company is the latest multimedia giant to find itself in Amazon's crosshairs.
Geoff Weiss
Barnes & Noble to Split Into Two Separate Companies
Tablets

Barnes & Noble to Split Into Two Separate Companies

With both the Nook and retail business struggling, the bookseller is dividing the company into two public companies.
Laura Entis
New E-Reader App Hatches a Clever Plan to Get You to Actually Read
Entrepreneurs

New E-Reader App Hatches a Clever Plan to Get You to Actually Read

The just-launched Rooster app, inspired by episodic television, aims to boost fiction readership by parsing out books in convenient and immersive installments.
Geoff Weiss
What Brands Can Learn About Storytelling
Growth Strategies

What Brands Can Learn About Storytelling

Shane Snow used his journalism background to found an online platform connecting writers and corporate clients. In the process, he's learned how good, old fashioned storytelling can boost branding.
Sarah Max