Facebook

5 Social-Media Sources of Testimonials for Your Business
Data-Driven Marketing

5 Social-Media Sources of Testimonials for Your Business

By monitoring your public posts and encouraging your fans to share what they value about your company's product or service, you'll build a strong portfolio of credible recommendations.
Firas Kittaneh
This State Ranks No. 1 for Bragging on Social Media
Data-Driven Marketing

This State Ranks No. 1 for Bragging on Social Media

Can you guess where people use social media to self-promote the most, and where the humblest people in America live? Take a look.
Kate Taylor
Hey, Social-Media Marketers, Shut Up Already
Data-Driven Marketing

Hey, Social-Media Marketers, Shut Up Already

When you're hanging out, the last thing you want to hear about is business.
Greg Shugar
Sephora Mistakenly Rolls Out Vulgar Hashtag
Data-Driven Marketing

Sephora Mistakenly Rolls Out Vulgar Hashtag

How a simple misspelling threw an entire promotional campaign into complete disarray.
Geoff Weiss
Taking Another Shot at Snapchat, Facebook Gives Its Slingshot Messaging App a Makeover
Data-Driven Marketing

Taking Another Shot at Snapchat, Facebook Gives Its Slingshot Messaging App a Makeover

Facebook isn't ready to vanish from the evaporating messaging game, but will users take the bait?
Kim Lachance Shandrow
Mark Zuckerberg Slams Apple's CEO Over Comments About Customers
Competition

Mark Zuckerberg Slams Apple's CEO Over Comments About Customers

Facebook's co-founder has come out swinging against a letter written by Tim Cook criticizing ad-based businesses.
Geoff Weiss
Finally, You Can Add a Background Image to Your LinkedIn Profile
Data-Driven Marketing

Finally, You Can Add a Background Image to Your LinkedIn Profile

Picture this: Now your brand can shine even brighter on LinkedIn.
Kim Lachance Shandrow
11 Foolproof Ways to Grow Your Small-Business Facebook Following
Data-Driven Marketing

11 Foolproof Ways to Grow Your Small-Business Facebook Following

You don't need to be a social-media expert to be an effective marketer on the platform.
Anna James
Brands Waste Resources on Facebook and Twitter
Data-Driven Marketing

Brands Waste Resources on Facebook and Twitter

A recent study suggests marketers abandon platforms with low reach and engagement, and instead turn to other social media sites and brand communities.
Kevin Allen
The 5 Big Reasons People Aren't Following Your Social-Media Accounts
Data-Driven Marketing

The 5 Big Reasons People Aren't Following Your Social-Media Accounts

The audiences are there, but if you're making one of these errors, they won't acknowledge you.
Zach Cutler
Twitter Unveils New Ecommerce Feature
Ecommerce

Twitter Unveils New Ecommerce Feature

The social platform now allows marketers to put coupons in users' feeds with Twitter Offers.
Nina Zipkin
 The 10 Biggest Social Media Myths for Small Businesses
Data-Driven Marketing

The 10 Biggest Social Media Myths for Small Businesses

Despite the mind-boggling pervasiveness of social media today, certain myths persist about its relevance -- especially for small operations.
From Instagram to WhatsApp: A Snapshot of Facebook's Acquisitions (Infographic)
Small Business - Big Impact

From Instagram to WhatsApp: A Snapshot of Facebook's Acquisitions (Infographic)

Facebook has spent billions acquiring companies over the years. Here's what it bought, and why.
Carly Okyle
Apple's First Social-Media Guru on the No. 1 Way to Market Your Brand
Data-Driven Marketing

Apple's First Social-Media Guru on the No. 1 Way to Market Your Brand

Peter Friedman ran social media for Apple before it was even called social media. Here's his top social-media secret for building buzz around your brand.
Kim Lachance Shandrow
Facebook

Facebook is the largest social networking site worldwide.

The site was co-founded in 2004 by Mark Zuckerberg while still a student at Harvard College in Cambridge, Mass. Membership was initially limited to Harvard students but the site eventually opened to other college and high school students. Membership was extended to anyone with a valid email address in 2006.

Some of Facebook's early investors included PayPal co-founder Peter Thiel and Microsoft. Napster founder Sean Parker was Facebook's founding president.

Facebook allows users to create profiles than can include photos, personal interests and contact information. Users can communicate over a variety of public and private posting features.

The site has also become a useful marketing tool for businesses and brands, including Entrepreneur Magazine.

Early on, Facebook was often compared to Myspace, another social networking site. Other popular social media sites such as Twitter and Google+ rival Facebook in terms of users and features.

Facebook went public in 2012 and raised more than $100 billion.

Here are some of our most popular Facebook articles:

This Is the 23-Year-Old Entrepreneur Who Just Turned Down $3 Billion From Facebook

Facebook Is a Fundamentally Broken Product That Is Collapsing Under Its Own Weight

Where Are They Now: Meet Facebook's First 20 Employees

How to Build a Killer Facebook Page for Your Retail Company

Facebook Facepalm: In Big Real-Estate Buy, Mark Zuckerberg Seeks Personal Privacy, Then Removes Online Privacy Feature

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