Forrester

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Move Over Facebook: Where Millennials Are Flocking to Next And How to Reach Them

Move Over Facebook: Where Millennials Are Flocking to Next And How to Reach Them

For marketers looking to get their hands on millennials, they need to be smart about how to approach this generation.
Is Facebook Really a Failure to Marketers?

Is Facebook Really a Failure to Marketers?

Research firm Forrester recently penned a scathing letter to Facebook's CEO Mark Zuckerberg taking the social network to task over its marketing platform. But are its criticisms fair?

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