News and Articles About Geolocation
Thanks to the Internet of Things, shopping at brick-and-mortar stores just got a lot more personal. Here's how.
In a push to become a household name, the online rewards company just raised $60 million in funding and made Fandago's Chuck Davis its new CEO.
No, we're not talking about traditional radio advertisements.
Startup offers a turnkey platform to add new geolocation functionality to apps and mobile devices.
Some real-world examples of how companies have successfully used these tactics and how you can too.
Here's why Facebook's next big move into mobile ads may be a boon -- or a bust -- for your business.
Three tips for combining a consumer's interests and location in your mobile marketing efforts to help give your revenues a lift.
Finally, good news for businesses interested in tapping into the power of social check-ins to find customers.
If you expect services like Foursquare or Gowalla to help grow your business, move past the check-in and offer something of value.