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6 Ways to Cultivate Your VIP Relationships
Courting influential people? When approached right, these people can advance an initiative in a myriad ways. Pay them close attention.
4 Reasons Signing Bonuses Are Worth the Money
Research shows that these incentives can sweeten the start for new employees.
Heather R. Huhman
Customer Relationship Management
Have Sales Leads? Here's How to Increase Your ROI With Salesforce.
Hello, customer relationship management doesn't have to be complicated.
Sometimes Hackers Just Want to Embarrass You
The fallout for a cyber attack can include a major hit to a company's reputation. Be proactive on the public-relations front.
How to Spin a Bad Online Review
Don't let a negative customer experience define your company's brand. Here's how to fix things.
Consultants and Advisors
Don't Hire a Consultant Until You've Vetted Them and Considered These 6 Points
Apply the same vigorous checking process you would use for full-time hires.
Social Media Marketing
7 Strategies for Achieving Phenomenal Online Community Growth
The CEO of Recruiter.com shares his ideas, based on his experience curating a LinkedIn Group.
3 Keys to Developing a Video Strategy
Entrepreneurs who desire a marketing strategy that's cutting-edge need to get the cameras involved.
Right in Sports, Wrong for Business -- the 4 Differences Leaders Must Realize
Don't get carried away with sports analogies. Pro athletes and coaches sometimes behave the opposite of how professionals should act in an office setting.
Maximizing the Potential of a Creative Mind
A young entrepreneur explores the messy process of experimentation.
Humor Them. A Well-Timed Laugh Speaks Volumes.
A lighthearted touch can open minds to viewing things differently.
Real-Time Engagement Etiquette - Avoid Social-Media Mishaps
Sometimes the safest way to avoid a misstep is to remain silent.
Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.
Every business owner may have dreams of buying a 30-second spot during the mega event. Meanwhile, try these less flashy maneuvers.
Launching a Business
6 Things They Don't Tell You When You Leave the Big Corporate World for Your Own Business
Here's the valuable advice people often don't mention until the entrepreneur has already set up shop.
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