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How to Leverage a Celebrity Like Giuliana Rancic to Build a Business

Finding a brand advocate who's well-known and with a tremendous following can give your startup a tremendous lift.

Anatomy of a Kickstarter Backer

Crowdfunding invites the financial participation of ordinary people. Here's how to make your campaign appeal to a prospective investor.

Look Smashing in Your Professional Business Photo

As your company grows and your role expands, make sure your portfolio and press kit include just the right shot of you.

With the Arrival of Twitter’s 'Buy' Button, Is It Time to Move Into Social Commerce?

Explore new channels without inundating loyal customers with aggressive marketing tactics.

Find Your Brand's Proof Points

Identify the very unique attributes of a product or service that make it special. Then solidify the positioning.

Improve Accountability in 3 Swift Steps

Push yourself and those around you to live up to promises and expectations.

3 Hard Choices That Can Boost Your Odds of Startup Success

When juggling all the risks, some entrepreneurs manage to come up winners. But it's not an easy game.

Shark Tank's 'Mr. Wonderful' on Teaching Kids About Money: 'Put Their Noses In It, Like You're Training a Puppy'

Force them to save and kick them out after they graduate from college, especially if you're rich, he says.

When Selecting a Buyer for Your Business, Don't Just Consider Price

Many variables enter the equation for a successful sale of a company. These are the key factors to weigh before you accept an offer and hand over the keys.

5 Effective Hiring Tips for Early-Stage Startups

Be nimble in your recruiting efforts even when the competition might have greater resources.

Shark Tank Star Daymond John Says This Is the Biggest Branding Mistake of All

With a few carefully chosen words, brands can avoid this common error.

3 Ways to Bust Through Your Customer's Stress and Fear

The very act of decision making can trigger some reluctance in a prospective buyer. Learn ways to help a consumer see clearly your product's advantages.

Does the Company's Location Affect Employee Engagement?

Everything is local when you come down to it -- even your corporate policies and the very amenities your business offers.

How to Catapult Yourself to the Top of the Corporate Ladder

Whether you want to take a leadership position at your startup or launch your own company, seize the initiative.

Have Trouble Concentrating? Try These Suggestions.

There are steps you might consider to quiet the buzz in your brain -- even if you don’t want to take up meditation.

How to Turn Millennial Staffers Into a Competitive Advantage

Hiring Gen Y workers? Tap into their strengths.

4 Things Entrepreneurs Should Think About That May Not Be in the Business Plan

Two young women recount the lessons they learned from starting their social media-marketing agency.

You Need a Modern SEO Strategy. Here's How to Shape One. (Infographic)

Sure, you want your company's site to rank high in search-engine results. The proof that your efforts worked may arrive in the form of new customers.

10 Practical Ways to Promote a High-Performance Culture

Leaders shape the essential processes of company that directly foster employee engagement and generate results.

Why a Hiatus Is Key to Preventing Job Fatigue

A serial entrepreneur explains how he traded sales for sails for a year and won a new lease on life.

How to Invest for Equity in a Startup

Anyone interested in a stake in a new business should be aware of these 10 issues.

The Main Reason Startups Don't Last

Innovate or fail? Which will be the path of your new entrepreneurial venture?

The Stars of Shark Tank on How to Dress for Success

Class, comfort and swagger. Some things never go out of style, except for this big business fashion faux pas that Kevin O'Leary and Daymond John say you should avoid.

Hire Better Candidates and Get More Done: Weekly Tips Roundup

Start your week with these top tricks and tips from Entrepreneur's online contributors.

Shark Tank Star Barbara Corcoran's Top 2 Public Speaking Tips

She may look like a pro now, but Corcoran used to be 'horribly afraid' to get out in front of people and speak.
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