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News and Articles About howard schultz

Build Your Brand by Cultivating Controversy
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How to build your brand with new followers or with loyalists, by taking risks and playing with fire. After all, doesn't fortune favor the bold?
March 18, 2014 in Branding
Photos: 29 Seriously Successful Early Risers

29 Seriously Successful Early Risers

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From Tim Armstrong to Anna Wintour, here are 29 early-bird leaders and executives.
December 27, 2013 in Leadership
Starbucks to Pay Kraft $2.8 Billion Over Packaged Coffee Dispute

Starbucks to Pay Kraft $2.8 Billion Over Packaged Coffee Dispute

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An arbitrator said Starbucks owes Kraft $2.8 billion for breaking a packaged coffee contract, forcing the coffee giant to revise its latest earnings.
November 13, 2013 in Franchises
Starbucks to Hire 10,000 Veterans and Military Spouses in Next 5 Years

Starbucks to Hire 10,000 Veterans and Military Spouses in Next 5 Years

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As Veterans Small Business Week kicks off, Starbucks has announced plans to increase veteran hiring and use community stores to support service members.
November 6, 2013 in Hiring Center
Starbucks CEO Howard Schultz Steps Down From Square's Board of Directors

Starbucks CEO Howard Schultz Steps Down From Square's Board of Directors

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Former Goldman Sachs exec David Viniar replaces Howard Schultz on the board of the mobile payment startup.
November 1, 2013 in News and Trends
Starbucks CEO Launches Petition to End Government Shutdown

Starbucks CEO Launches Petition to End Government Shutdown

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Howard Schultz, the CEO of Starbucks, will give customers the opportunity to sign a petition calling for an end to the government shutdown.
October 11, 2013 in Leadership
Starbucks' Free Coffee Promotion Isn't Actually About Ending the Government Shutdown

Starbucks' Free Coffee Promotion Isn't Actually About Ending the Government Shutdown

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Starbucks appears to be sending a message about cooperation to lawmakers in Washington, but it's really just getting more customers into its stores.
October 9, 2013 in Customer Loyalty and Retention

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