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Mastering LinkedIn, the Personal Branding Epicenter of the Internet
Some important best practices for developing your personal brand with the many opportunities the network offers.
Social Media Marketing
All the World Loves Social Media But Many Love Their Local Networks Best
Social media offers worldwide marketing opportunities but there is a lot more channels out there than Facebook and Twitter.
National Small Business Week
Want to Look Smart on Social Media? 5 Tips From Facebook, LinkedIn and Twitter.
Execs from Facebook, LinkedIn and Twitter tell you what you need to know.
7 Tips for Mastering the Fine Art of Following Up
A good first impression is wasted unless you take the next step of building a relationship.
5 Ways to Make Your Online Ads More Clickable
Because great ads are more than just words.
LinkedIn Follows Twitter, Shocks Social-Media Investors
Another day, another roller coaster ride for social-media stocks.
Adopting a Winning Social Strategy
Every action you take on social media should add something to your marketing strategy as a whole.
Small Business PR
9 Ways to Advertise on LinkedIn
LinkedIn provides an affordable way to get your message out to a targeted audience using 9 easy-to-employ options.
How to Network When You're an Introvert
Get out there and make lasting connections with people, whether you want to or not.
The Do's and Don'ts for Taking the Perfect LinkedIn Profile Picture
How you choose to present yourself in that tiny square can reveal a lot to your professional contacts. Here's some advice from a LinkedIn career expert and a professional photographer.
Is LinkedIn Trying to Catch You Lying on Your Resume? Maybe.
LinkedIn has filed a patent for a fact-checking system that would likely be used to check user-generated content as well as resumes and bios.
How to Maximize Your LinkedIn Profile to Find Potential Customers
If you only think of LinkedIn as a platform people use to find jobs or connect with their network, think again.
7 LinkedIn Tools for Recruiting New Employees
Use these seven tools from LinkedIn to track down the best job candidates for your business.
Why Self-Promotion Is a Terrible Idea
Nobody wants to work with a self-interested, self-absorbed, self-serving self-promoter. If you think about it, neither would you.
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Reprints & Licensing
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