Live Your Brand
News and Articles About Live Your Brand
After leaving her job, almost getting sued and landing a spot on Good Morning America, Lauren Thom found success as a New Orleans retailer.
A nonprofit organization that works to put an end to child trafficking has grown their brand by emphasizing humanity.
The restaurant 1905 encompasses its brand in everything -- from its employees to expanding its physical presence.
By pivoting its brand strategy, CalTort has managed to stay competitive with Chipotle, Moe's and other franchises. Here is what you can learn from them.
Arch Grants is looking to help St. Louis make its mark on the startup map with its grant program.
By thinking outside of the box for his branding, jeweler Kevin Main has established himself as one of the top artisan jewelers.
To scale his bag company Timbuk2, the founder had to keep his startup mentality when growing his brand.
When Livefyre launched it was looking to help bloggers build up a community by engaging with commenters. Now it is the fourth largest site network online. Here is how they did it.
Finding success in the world of fraternities and sororities, this startup decided to step up its game and have its brand go big.
Friends John Breese and Jim Holland took their love of the outdoors and built a brand that not only they are passionate about but is also fruitful.
The founders of dog-product company Kyjen dishes on how their brand is able to stand out in a crowded market.
For the entrepreneur behind Walk2Connect, turning his passion into a career he loves involved building a brand that has "a beating heart behind" it.
The founder of furniture company Sticks dishes on how she turned her hobby into a full-on career by building the brand inside and out.
With entrepreneurship in vogue, new companies are popping up every day. But getting your brand to stand out from the crowd, takes work. Wisconsin restaurants L'Etoile and Graze figured out how to do just that.
Whether you're selling a new app, a service or a waterbed for cows -- there are fundamental steps you can take to make your brand its best. Here are three.
Lessons from a landscape architecture firm on how to build a brand that's mindful of the customer experience.
You can't build a strong brand image without a team of people behind it. Here's the story of a little doughnut shop doing big things when it comes to branding.
Branding your business starts from the inside out. Here are four ways to build a brand your customers will love.
You may have been "with the band" in college, but these days, you're probably more interested in being "with the brand." Check out our weekly series on branding across the country.