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News and Articles About Logos
National Small Business Week
Starting Up? Here's Where You Should Put Your Money First
First things first: if you're starting up with cash to spare, never underestimate the importance of a fabulous logo.
Leading Logos for Brand Inspiration: A Look at Emerging Images
We asked for your favorite company logo – any company logo. The results are in. Check out the Top Logos of 2014: Reader's Edition.
Tanya Benedicto Klich
Expert Explains What Makes the Best Logos So Good
Creating a logo can be the most critical branding step. Here, we critique and offer insight on the logos from some of the biggest brands.
When It Comes to Branding, It's All About Color (Infographic)
Is your logo bright blue? Dark green? Eggplant? A look at the message you're sending your customers.
How to Build a Brand That Attracts Die-Hard Followers
Contrary to many marketer's beliefs, a brand is much more than just a logo and branding is much more than simply pushing that logo in front of someone as many times as possible.
17 Logos We Love
Brand identity in its purest form.
The Top Brands in Food Service, Hotels, Retail and More
These brands took the No. 1 spot in various categories. Here's why.
What Does the Color of Your Logo Say About Your Business? (Infographic)
Is your logo red and intense? Yellow and joyful? Black and mysterious? Check out this infographic for more on what the color of your logo conveys to your customers.
Using the Right Lingo to Talk to Designers About Your Brand
When beginning the process of designing a logo or other branding element, it is important you are on the same page as designers. Here is how to talk their talk.
Iconic Images: Tell Us Your Favorite Company Logos
The search for the Leading Logos of 2014 is on. Send us your favorites.
Tanya Benedicto Klich
Think You Can Skimp on a Logo? Think Again.
Much of a brand's personality starts with its logo. Here are a few tips on making sure your logo stands out from the rest.
7 Stupid Branding Mistakes Your Small Business is Making
Branding is a key pillar for any business but often, entrepreneurs make mistakes when implementing. Here are seven to avoid.
Insure Yourself Against Extinction by Building Your Personal Brand
Separate yourself from your company and you'll be able to survive past failures.
Business Card Do's and Don'ts
We may be in the Digital Age, but business cards are still important.
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