Market Research: Page 4

News and Trends

COVID-19 Reboots Enterprise Cost Board And Performance Strategies From 'Save-To-Transform' To 'Save-To-Thrive': Study

The Deloitte survey finds that organizations that invest in key capabilities today to navigate a post-COVID business environment can position themselves to thrive in the new normal

Entrepreneurs

Things To Keep In Mind Before Starting a Venture

Can an entrepreneur know it all before starting out a venture? Well, if not all, he can certainly understand a few things that should be kept in mind

Thought Leaders

Why Entrepreneurs Should Choose Insights Over Instincts

The importance of data-driven decision-making.

Growth Strategies

Beyond Borders: Five Tips For Expanding Your Business

Market research can only tell you a very limited amount of information relevant to your specific business, and several other steps should be taken alongside this.

Starting a Business

Don't Make These 5 Mistakes When Starting Your Next Business

Surviving launch day doesn't mean you're out of the woods. In fact, your greatest pitfalls might lie ahead.

Science & Technology

In Future AR Tech, Expect More Blasts from the Past

New research suggests that for augmented reality marketing, 'nostalgia' is the key to inspiring consumer action.

Business News

For Social Experiment, Japanese Billionaire Gives $9 Million to People On Twitter

Yusaku Maezawa wants to know if giving $9,000 to 1,000 people will make them happier

Leadership

5 Top Tips for Hiring in a Tight Job Market

Just because it's a candidate's market doesn't mean all the top talent is taken.

Money & Finance

5 Personal-Finance Habits of Wealthy Entrepreneurs

While your balance might not be as impressive as Warren Buffet's, you can get closer by adopting these practices.

Science & Technology

5 Ways to Win a Slice of the Wearables Market

It only seems like a crowded space until you use your imagination.

Marketing

Why Re-marketing to Existing Customer Base Rarely Succeeds in India?

The ability to analyse the data with a view to understand who buys what, over what channel, when, require qualified analytics talent and technology

Starting a Business

Entrepreneurs Should Aim to Be Good Monopolists

Contrary to popular perception, one major market leader can benefit both sellers and consumers.

Technology

AI-powered Asian Financial Institutions to See 41% Improvement in Competitiveness by 2021

To benefit from AI, financial organizations need to improve on their capabilities, infrastructure, strategy and culture readiness - study

Marketing

Growing Your Online Presence as an E-commerce Brand - How to do it

A brand isn't the product but the persona that it builds around itself