Marketing ideas

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The 3 Questions You Have to Answer to Get Your Customers Eager to Buy
Marketing Strategies

The 3 Questions You Have to Answer to Get Your Customers Eager to Buy

Apple makes a good phone but the Pavlovian response of their customers has as much to do with psychology as product quality. You can leverage the same marketing insights as the big brands.
Dixie Gillaspie
What's the Big Idea? 10 Qualities That Set Big Ideas Apart.
Next Big Thing

What's the Big Idea? 10 Qualities That Set Big Ideas Apart.

Thinking up the idea that will change everything for your company will never be easy but you can learn to recognize the ones that have the potential.
Chris Wirthwein
Presented by
Communication Pros Are Teaching Their Secrets to Small Business
Public Relations

Communication Pros Are Teaching Their Secrets to Small Business

Public relations firms are offering DIY courses in marketing to businesses that cannot otherwise afford their services.
Sarah Carrillo
5 Traits to Look for When Seeking a Transformative Marketer
Marketing Strategies

5 Traits to Look for When Seeking a Transformative Marketer

The marketing exec adept with established brands is probably not the right leader for a disruptive product in a new category.
Anthony Kennada
How to Set Marketing Goals You Can Actually Achieve
Marketing Strategies

How to Set Marketing Goals You Can Actually Achieve

Advice from six marketing experts on how to set marketing goals, stay focused on them and execute like nobody's business.
Chloe Gray
Delivered by
10 Brilliant Marketing Stunts That Put Startups on the Map
Marketing ideas

10 Brilliant Marketing Stunts That Put Startups on the Map

A strong marketing stunt can be a valuable tool for any company. Here are 10 that stirred up some attention.
Dear Entrepreneur, You're Telling the Wrong Story
Customer Engagement

Dear Entrepreneur, You're Telling the Wrong Story

Give customers a genuine experience to share. Then they'll want to talk about it, bringing your company plenty of attention.
Stephanie Richards
Delivered by
Don't Miss the Digital Transformation in Luxury Brand Marketing
Luxury Brands

Don't Miss the Digital Transformation in Luxury Brand Marketing

The global nouveau riche aren't wedded to old money brands and that's creating big opportunities for niche status symbols.
Rohan Ayyar
Develop an Effective Marketing Plan by Answering 3 Questions
Marketing

Develop an Effective Marketing Plan by Answering 3 Questions

To generate revenue, you need customers to buy your products or utilize your services. Here's how to get started on the way to a cost-effective plan.
Doug and Polly White
Maximize the Impact of Handwritten Notes With These 6 Tips
Etiquette

Maximize the Impact of Handwritten Notes With These 6 Tips

Want to make an impression and differentiate yourself and your company? Do it in writing.
Peter Gasca
The Ultimate Email Marketing Strategy for a Small Business in 7 Steps
Email Marketing

The Ultimate Email Marketing Strategy for a Small Business in 7 Steps

This tried-and-true promotional vehicle continues to be an important communications channel for scores of companies.
Brett Relander
The 5 Brilliant Strategies You Can Learn From Top Content Marketers
Content marketing

The 5 Brilliant Strategies You Can Learn From Top Content Marketers

When it comes to the world of content marketing, everyone will have a different view on what is the best strategy for getting eyeballs. Here we ask five successful content marketer their philosophy.
Eric Siu
Think You Can Skimp on a Logo? Think Again.
Logos

Think You Can Skimp on a Logo? Think Again.

Much of a brand's personality starts with its logo. Here are a few tips on making sure your logo stands out from the rest.
Rachel Avallone
11 Advanced Pinterest Tips and Tricks
Social Media

11 Advanced Pinterest Tips and Tricks

If you want to get the most out of your time and money in Pinterest, then take it to the next level with these 11 strategies.
Scott Levy