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7 Marketing Truths Every Business Leader Should Know
Growth Strategies

7 Marketing Truths Every Business Leader Should Know

"Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right.
Steve Tobak
The Promotional Power of 'Prankvertising'
Marketing

The Promotional Power of 'Prankvertising'

More brands are buying into the pranking trend. Is it a sustainable model for drumming up publicity?
How an Ad Agency Fixed Its Call-Center Marketing
Driving Business - Driving Success

How an Ad Agency Fixed Its Call-Center Marketing

Using the RingRevenue platform, buyCalls was able to sniff out some major discrepancies in their campaigns.
Katherine Duncan
The 4 Elements of an Irresistible Offer
Marketing

The 4 Elements of an Irresistible Offer

Expert advice and inspiration from successful marketing campaigns.
Lindsay LaVine
Why Smart Marketing Is Like a Great First Date
Marketing

Why Smart Marketing Is Like a Great First Date

If you only talked about yourself on a first date, chances are it'd be your last. Don't do the same when it comes to marketing your brand.
Chris Kocek
6 Content Marketing Principles Every Business Needs to Follow
Marketing

6 Content Marketing Principles Every Business Needs to Follow

No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.
Joe Pulizzi
How to Get More Comments on Your Blog
Marketing

How to Get More Comments on Your Blog

Learn how to engage readers and you'll start to see them get more active on your blog. Here are three steps to take.
Ryan Lee
7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want
Marketing

7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want

A lot of entrepreneurs are still approaching their PR strategy with outdated, inefficient methods. Here's how to get noticed without annoying anyone.
Joey Pomerenke
How to Ace Back-to-School Season
Marketing

How to Ace Back-to-School Season

One of the busiest shopping seasons is fast approaching. Here's how to make the most of your back-to-school marketing strategy.
Jim Joseph
How to Pull a Badass Marketing Stunt
Marketing

How to Pull a Badass Marketing Stunt

You don't need a big budget and a fireworks display to pull off a bold marketing move. Here's how to generate buzz around your brand.
Jim Joseph
5 Easy Ways to Connect With Online Influencers
Marketing

5 Easy Ways to Connect With Online Influencers

Following these tips to meeting influential people in your niche can help you get the exposure for your startup you've been looking for.
Lewis Howes
Want Loyal Customers? Do This.
Marketing

Want Loyal Customers? Do This.

Giving customers individual attention is a surefire way to build loyalty. Here's how you can shower them with attention, even with limited time and money.
Ross Kimbarovsky
How to Start Mapping Your Marketing Plan Right Now
Marketing

How to Start Mapping Your Marketing Plan Right Now

Creating a marketing funnel that converts prospective customers into paying ones is key to your sales strategy. Here's how to get started.
Dave Lavinsky
How to Engage Customers on a Dime
Marketing

How to Engage Customers on a Dime

Engaging customers is about reaching them with a compelling message. Here are some ways to do this without breaking the bank.
Jim Joseph