Marketing ideas

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6 Content Marketing Principles Every Business Needs to Follow
Marketing

6 Content Marketing Principles Every Business Needs to Follow

No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.
Joe Pulizzi
How to Get More Comments on Your Blog
Marketing

How to Get More Comments on Your Blog

Learn how to engage readers and you'll start to see them get more active on your blog. Here are three steps to take.
Ryan Lee
7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want
Marketing

7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want

A lot of entrepreneurs are still approaching their PR strategy with outdated, inefficient methods. Here's how to get noticed without annoying anyone.
Joey Pomerenke
How to Ace Back-to-School Season
Marketing

How to Ace Back-to-School Season

One of the busiest shopping seasons is fast approaching. Here's how to make the most of your back-to-school marketing strategy.
Jim Joseph
How to Pull a Badass Marketing Stunt
Marketing

How to Pull a Badass Marketing Stunt

You don't need a big budget and a fireworks display to pull off a bold marketing move. Here's how to generate buzz around your brand.
Jim Joseph
5 Easy Ways to Connect With Online Influencers
Marketing

5 Easy Ways to Connect With Online Influencers

Following these tips to meeting influential people in your niche can help you get the exposure for your startup you've been looking for.
Lewis Howes
Want Loyal Customers? Do This.
Marketing

Want Loyal Customers? Do This.

Giving customers individual attention is a surefire way to build loyalty. Here's how you can shower them with attention, even with limited time and money.
Ross Kimbarovsky
How to Start Mapping Your Marketing Plan Right Now
Marketing

How to Start Mapping Your Marketing Plan Right Now

Creating a marketing funnel that converts prospective customers into paying ones is key to your sales strategy. Here's how to get started.
Dave Lavinsky
How to Engage Customers on a Dime
Marketing

How to Engage Customers on a Dime

Engaging customers is about reaching them with a compelling message. Here are some ways to do this without breaking the bank.
Jim Joseph
What You Can Learn From the Simple Brilliance of Chipotle's Design
Marketing

What You Can Learn From the Simple Brilliance of Chipotle's Design

The fast food Mexican grill franchise sets a standard for modern restaurants.
Christopher Hann
Marketing's Best Kept Secret
Marketing

Marketing's Best Kept Secret

Trying to change customers' behavior so they'll use your product is a recipe for failure. Here are missteps to avoid.
Debra Kaye
A (Kind of) Brief History of Marketing (Infographic)
Marketing

A (Kind of) Brief History of Marketing (Infographic)

From the invention of moveable type in 1450, all the way to mobile ads and online videos, advertising has come a long way.
Kathleen Davis
Business Finds Success With Clothing Fit for a Royal Baby
Starting a Business

Business Finds Success With Clothing Fit for a Royal Baby

Lauren Levy rushed to bring Magnificent Baby's "An Heir Is Born" clothing line to market. Find out how her hustle is paying off.
Shiwani Srivastava
The Obvious Marketing Money-Maker You're Missing
Marketing

The Obvious Marketing Money-Maker You're Missing

No one is more real when it comes to marketing your business than your customers. Here are three ways to engage them and build a meaningful marketing message.
Debra Kaye