Marketing ideas

News and Articles About Marketing ideas

How to Stand Out by Keeping it Simple

Got a new spin on an old idea? Ditch the buzzspeak and use plain language to rise above the competition.

To Grow Sales, Turn Your Workplace into a Theater for Customers

Here's a marketing idea worth considering: Give your customers a front-row seat and let them watch you work.

How Partnerships Can Help Extend Your Small Marketing Budget

One great way to stretch a small marketing budget is to find a marketing partner that can help you boost exposure for your products.

Five Tips for Better Text-Message Marketing

Text messages can be a highly effective way to connect with customers. Here are some tips to keep in mind when creating them.

Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age

In a competitive climate, it's critical for small businesses to market effectively. Here are seven popular marketing methods and why you should consider them.

Branding 101: Five Tips for Solopreneurs

Just because you're a solopreneur doesn't mean you can't have snappy branding. Here are some tips and examples of one-person businesses with great brands.

Hey, Small-Business Owner: Do You Shop Local?

If you want consumers to shop local, encourage them by shopping locally for your own business.

Kiip: A Win-Win for App Developers and Advertisers

When winning isn't enough, Kiip offers mobile gamers real-world rewards for virtual triumphs--a win-win for developers and advertisers

It's Leap Year. What Are You Doing With Your Extra Day?

Rather than conduct business as usual, you can make Feb. 29 a special occasion for your company, customers and others.

Social Media Tips from the Oscars

The Oscars may be a must watch event, but is it also a must Tweet event? Business owners, you be the judges.

Why Next-Gen Displays Might Be Your Next Point-of-Sale Marketing Tool

While still pricey, these displays can offer an exciting element to your check-out experience.

Eight Creative Marketing Ideas to Make Your Business Stand Out

If your marketing could use a new twist, consider these new ideas to reach today's customers.

The 10 Things Facebook Got Right Pre-IPO

Facebook has the potential to raise $10 billion in an IPO. Here's why that's possible.

10 Lessons in Brilliant Marketing

From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.

IFC's Five Rules for Romancing Geeks

When it comes to capturing the attention of digital-savvy customers, IFC nailed it with 'Portlandia'. Here are five ways the network reeled in this niche audience.

10 Trends for Online Marketers in 2012

From deals and rewards to mobile and beyond, here's what might influence how you reach customers next year.

Chris Brogan on Cultivating Visibility

The popular blogger shares tips to make marketing more of a flow than an interruption.

The Holidays' Most Unique Big Business Social Media Campaigns

When it comes to decking the halls, big brands are pulling out all the stops this year. Here are some holiday-themed social media strategies that small businesses can learn from.

What One Startup Got Out of Starring in Webisodes

Dell just aired a six-part series of Webisodes on the winner of its America's Favorite Small Business contest. Here's what the company got out of starring in the series.

What Are Low-Cost Ways to Market My Business and Make Sales?

Mike Michalowicz, author of The Toilet Paper Entrepreneur, shares techniques to help generate leads and bring in more business. He shares his best tips to help you find more customers.

Three Steps to Grow Your Own 'Buy Local' Campaign

Looking to bring together your community to support local businesses? Consider these guidelines for getting started.

10 Marketing Trends for 2011

From geotargeting to mobile apps and social media, here's what you need to consider now.

Outta Sight

Savvy ideas to boost your sales.
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