Marketing mistakes The latest news, videos, and discussion topics on Marketing mistakes en-us Copyright 2014 Inc., All rights reserved. (webmaster) 5 Business Tue, 09 Sep 2014 20:30:00 GMT The Steps Businesses Can Take to Avoid a Serious Social-Media Blunder (Infographic) Here's what companies can learn from DiGiorno Pizza's Twitter mistake and misappropriation of #WhyIStayed. Tue, 09 Sep 2014 20:30:00 GMT Nina Zipkin Microsoft Accidentally Teases Windows 9, Quickly Deletes Post The unreleased OS was mistakenly mentioned in an online post by Microsoft’s Chinese division. Tue, 02 Sep 2014 18:56:00 GMT Carly Okyle Malaysia Airlines Scraps Ill-Conceived 'Bucket List' Promotion Following the tragedies of Flight 370 and Flight 17, Malaysia Airlines rolled out -- and then promptly scrapped -- a contest asking consumers to describe their bucket lists. Tue, 02 Sep 2014 18:17:00 GMT Geoff Weiss Confessions of a Facebook Marketing Addict Facebook does a bang-up job of getting marketers hooked on ‘likes’ and shares, but is any of it really productive? Sat, 26 Apr 2014 18:00:00 GMT Kevin Allen If You Ask for 'Likes' on Facebook, You're About to Get Clobbered The social network says it will crack down on spammy pages that try to game engagement and shares. Fri, 11 Apr 2014 13:47:00 GMT Jason Fell How to Fix These 3 Bad Marketing Habits With new, innovative marketing strategies continuing to pop up, marketers often lose focus on the impact these tactics will have on their bottom line. Tue, 08 Apr 2014 11:30:00 GMT Danny Wong Contrary to Popular Belief, These Popular Social-Media Habits Are Bad for Your Brand This advice might sound blasphemous to some, but it could bring you more business. Fri, 28 Mar 2014 12:00:00 GMT Kristin Piombino What Would Jane Austen Do? A Guide to Social Media Etiquette The author famous for her characters who make life-changing social blunders can teach social media users a thing or two. Sun, 23 Feb 2014 15:00:00 GMT Laura Hale Brockway The Generic Email Newsletter Needs to Die The old marketing methods no longer work. It's time to rethink your strategy. Mon, 10 Feb 2014 18:00:00 GMT Brian Barquilla 4 Ways to Tell If Your Personal Brand Is in Danger Even the greatest influencers have experienced problems with their brand at at one point or another. Here's how you can tell if yours is about to hit a snag. Tue, 28 Jan 2014 11:00:00 GMT Heather R. Huhman 7 Myths of Email Marketing (Infographic) Before you plan your next email campaign, don't fall for these common falsehoods. Wed, 11 Dec 2013 13:00:00 GMT Kristin Piombino 3 Ways You Might Be Screwing Up Your LinkedIn Profile and How to Avoid Them Skip these first-impression shattering no-no's and craft a kickass LinkedIn profile instead. Tue, 19 Nov 2013 14:00:00 GMT Kim Lachance Shandrow 7 Marketing Truths Every Business Leader Should Know "Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right. Thu, 07 Nov 2013 13:00:00 GMT Steve Tobak This Is Why Social Media and Drinking Alcohol Don't Mix (Infographic) What might happen if you find yourself posting to your accounts while knocking back a few. It's not pretty. Sat, 02 Nov 2013 14:00:00 GMT Kevin Allen 3 Scary Email Marketing Mistakes to Avoid On Halloween and beyond, avert spooking potential customers by steering clear of these ghoulish gaffes. Wed, 23 Oct 2013 10:30:00 GMT Kim Lachance Shandrow Social Media Etiquette: 5 Questions to Ask Before Posting About the News When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best. Fri, 18 Oct 2013 10:30:00 GMT Scott Smith and Jeana Anderson 3 Annoying Social-Media Mistakes Businesses Need to Avoid A look at the most vexing social media no-nos and why you should just skip them. Wed, 25 Sep 2013 16:45:00 GMT Kim Lachance Shandrow 5 Ways Social Media Can Destroy Your Business Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand. Tue, 27 Aug 2013 12:30:00 GMT Eric Siu 8 Steps to Planning for a Social-Media Crisis (Infographic) Consider these practical points to help minimize the damage left to manage. Thu, 22 Aug 2013 12:30:00 GMT Kevin Allen Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt In marketing, companies generally aim to provide a service and add value -- not pull a prank on their customers. Thu, 25 Jul 2013 15:50:00 GMT Jason Fell