Marketing tips

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How to Measure the Effects of 'Influencer Relations'
Influencers

How to Measure the Effects of 'Influencer Relations'

Measuring something as seemingly unwieldy as the effects of bloggers and social media users talking about your brand can be daunting, but it's achievable.
5 Ways to Use Data to Inform Your Social Media Marketing Strategy
Data Analysis

5 Ways to Use Data to Inform Your Social Media Marketing Strategy

These tips will point you toward a host of free tools and techniques that will allow you to begin experimenting with data in your social media marketing efforts.
Brian Honigman
3 Marketing Hacks for the Struggling Startup
Hacks

3 Marketing Hacks for the Struggling Startup

These marketing hacks aren't easy, aren't free and aren't even failsafe. But they are awesome.
Neil Patel
3 Tips for Creating Great Visual Marketing
Visual Content

3 Tips for Creating Great Visual Marketing

Does your social media need an adrenaline shot? Here are three ways to boost online engagement by making the most of visuals.
8 Offline Social Skills You Should Carry Into Your Social-Media Efforts
Marketing tips

8 Offline Social Skills You Should Carry Into Your Social-Media Efforts

Even though the online you and the offline you are different, there are basic social skills and habits that you should carry into social media.
Neil Patel
6 Creative Ways to Integrate Social Media and Email Marketing
Online Marketing

6 Creative Ways to Integrate Social Media and Email Marketing

Few people make buying decisions anymore based on information from a single medium.
Jimmy Daly
Blogging Success: Top Tools for Managing the Content Development Process
Blogging

Blogging Success: Top Tools for Managing the Content Development Process

Here are few that can be super helpful for tracking your blog analytics, creating attractive images and managing social media.
The Best Content Marketing Tools to Help You Work Smarter, Not Harder
Productivity Tools

The Best Content Marketing Tools to Help You Work Smarter, Not Harder

From blogging to distribution to simply staying organized, these tool are sure to set your marketing efforts in the right direction.
Kevan Lee
The 5 Keys to Building a Social-Media Strategy for Your Personal Brand
Personal Branding

The 5 Keys to Building a Social-Media Strategy for Your Personal Brand

Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
Kevan Lee
Why You Need a Newsletter and How You Can Grow Your List (Infographic)
Email Newsletters

Why You Need a Newsletter and How You Can Grow Your List (Infographic)

Despite the proliferation of social-media sites, nothing can give you more exposure than a newsletter.
The Times When Press Releases Get the Most Views (Infographic)
Press Coverage

The Times When Press Releases Get the Most Views (Infographic)

Research of 50,000 press releases by PR.co found that the best time to send a press release may be the weekend, among other tidbits.
Kevin Allen
Lessons From the 10 Best LinkedIn Company Pages
Linkedin

Lessons From the 10 Best LinkedIn Company Pages

LinkedIn asked its users to nominate the most inspiring Company Pages on the network. Here are the winners and ways to apply their smart tactics to your page.
Kristin Piombino
If Your Holiday Campaign Failed, Start Working on Next Year Right Now
Marketing Strategies

If Your Holiday Campaign Failed, Start Working on Next Year Right Now

Holiday shopping is an annual event but marketers need to plan for it throughout the year.
Andy Lombard
Gary Vaynerchuk On Creating the Best Content Possible
Content Marketing

Gary Vaynerchuk On Creating the Best Content Possible

The entrepreneur shares his thoughts on what makes online content great -- and how to produce it.
Gary Vaynerchuk