McDonalds

McDonalds

Ray Kroc, a milkshake mixer salesman, ventured to California in 1954 to visit McDonald's hamburger stand, where he heard they were running eight mixers at once. Kroc was impressed by how rapidly customers were served and, seeing an opportunity to sell many more milkshake machines, encouraged brothers Dick and Mac McDonald to open a chain of their restaurants. Kroc became their business partner and opened the first McDonald's in Des Plaines, Illinois in 1955. McDonald's and the Golden Arches have since become an internationally-recognized symbol of quick-service hamburgers, fries, chicken, breakfast items, salads and milkshakes.

McDonald's is ranked #9 on Entrepreneur's 2013 Franchise 500® listing.

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News and Articles About McDonalds

The Real Reason Taco Bell Made the Waffle Taco

The Real Reason Taco Bell Made the Waffle Taco

Taco Bell aims to charm millennials by being just the right amount of edgy as it rolls out breakfast nationwide.
Looking to Steal Taco Bell's Thunder, McDonald's Offers Free Coffee

Looking to Steal Taco Bell's Thunder, McDonald's Offers Free Coffee

The day after Taco Bell began its breakfast sales, McDonald's announced plans to offer free McCafe coffee for two weeks during breakfast hours.
What Does the Color of Your Logo Say About Your Business? (Infographic)

What Does the Color of Your Logo Say About Your Business? (Infographic)

Is your logo red and intense? Yellow and joyful? Black and mysterious? Check out this infographic for more on what the color of your logo conveys to your customers.
McDonald's 'Sustainable Beef' Finally Has a Definition... Sort Of.

McDonald's 'Sustainable Beef' Finally Has a Definition... Sort Of.

What does 'sustainable beef' actually mean? Here's what we know so far.
Burger King to Let You Pay for Your Whopper by Smartphone

Burger King to Let You Pay for Your Whopper by Smartphone

Taking a page from Starbucks and Dunkin' Donuts, Burger King will reportedly introduce a mobile payment option in all U.S. locations.
McDonald's Wants to Run More Tests on 'Build-Your-Own-Burger' Concept

McDonald's Wants to Run More Tests on 'Build-Your-Own-Burger' Concept

We'll soon see if McDonald's can keep fast food speedy and cheap while giving customers customization options.
Fast-Food Chains Are Suddenly Going Bananas Over Breakfast

Fast-Food Chains Are Suddenly Going Bananas Over Breakfast

From Taco Bell's new Waffle Tacos to McDonald's potential extended breakfast hours, chains are giving breakfast lovers something to talk about.
 Starbucks Banned at Sochi? No Problem. NBC Finds a Way to Smuggle It In.

Starbucks Banned at Sochi? No Problem. NBC Finds a Way to Smuggle It In.

While Starbucks isn't an Olympic sponsor, NBC has managed to set up its own shop for coffee addicts.
The Difference Between a Business and a Brand

The Difference Between a Business and a Brand

How do you define what a brand is, and what does it take to get there?
We the People Want McDonald's to Give Us a Veggie Burger

We the People Want McDonald's to Give Us a Veggie Burger

More than 87,000 people including celebs such as Ellen DeGeneres and Pamela Anderson have signed a petition asking McDonald's for a McVeggie.
Burger With A Side of Heroin? McDonald's Worker Found Selling Drugs in Happy Meals

Burger With A Side of Heroin? McDonald's Worker Found Selling Drugs in Happy Meals

A McDonald's employee in Pittsburgh was arrested for selling heroin to customers at the drive-thru.
Why Are These High-Profile Franchises Suddenly Going Public?

Why Are These High-Profile Franchises Suddenly Going Public?

With a number of high-profile IPOs, franchises are having a moment in the Wall Street spotlight.
How McDonald's Defines 'Sustainable' Beef Will Impact the Entire Industry

How McDonald's Defines 'Sustainable' Beef Will Impact the Entire Industry

As McDonald's promises to buy 'verified sustainable' beef by 2016, the question remains -- what exactly is sustainable beef?
McDonald's Kills Employee Resource Site After Another Gaffe

McDonald's Kills Employee Resource Site After Another Gaffe

Another piece of misguided advice on McDonald's employee McResource Line has landed the fast-food chain in hot water.
New Year, New Expansion: McDonald's to Open First Restaurant in Vietnam

New Year, New Expansion: McDonald's to Open First Restaurant in Vietnam

Despite struggling with sales in Asia, McDonald's will open its first restaurant in Vietnam in 2014.
A Racist Sign at Sonic and 5 Other Franchise PR Disasters

A Racist Sign at Sonic and 5 Other Franchise PR Disasters

From YouTube gross-outs to hashtag horror stories, check out these six PR nightmares at U.S. franchises.
McDonald's U.S. November Sales Unexpectedly Fall

McDonald's U.S. November Sales Unexpectedly Fall

McDonald's same-store restaurant sales fell 0.8 percent in November, dragging worldwide sales short of monthly predictions.
What Franchisees Could Lose If the Minimum Wage Is Raised

What Franchisees Could Lose If the Minimum Wage Is Raised

As fast-food workers prepare to strike in 100 cities this Thursday, franchisees and business owners grapple with the minimum wage question.
Why Businesses Fail: A Data Expert Explains It All

Why Businesses Fail: A Data Expert Explains It All

Data scientist Thomas Thurston uses algorithms to understand the common traits between businesses that fail and succeed. Turns out, experience is only a small factor, and the best products can actually backfire.
For McRib Fans, Search for the Sandwich Is Worth the Effort

For McRib Fans, Search for the Sandwich Is Worth the Effort

With McDonald's no longer offering the McRib nationally, loyal fans flock to franchises offering the polarizing sandwich.
6 Shocking Realizations About the Food at Your Favorite Chain Restaurants

6 Shocking Realizations About the Food at Your Favorite Chain Restaurants

New York City's Department of Health created a new website to compare nutritional data for 66 chain restaurants. Here’s six of the site’s most surprising reveals.
Did You Say 'Charbucks'? 7 Big Chains That Battled the Name Game

Did You Say 'Charbucks'? 7 Big Chains That Battled the Name Game

With Starbucks losing its fight against 'Charbucks' coffee, here's a look at seven more legal battles over copycat names.
Can McDonald's Speed Up Drive-Thru With Third Window?

Can McDonald's Speed Up Drive-Thru With Third Window?

McDonald's is reportedly trying out a new solution to their drive-thru problem. The catch: it probably won't speed up your wait.
Return of the Deal: Restaurants See More Discount-Driven Traffic

Return of the Deal: Restaurants See More Discount-Driven Traffic

After declining in 2012, the number of restaurant visits prompted by a deal or discount increased in 2013, reports The NPD Group.
What Does the Demise of the Dollar Menu Mean for Franchisees?

What Does the Demise of the Dollar Menu Mean for Franchisees?

McDonald’s franchisees have long protested the burger chain's pricing moves. Will the new 'Dollar Menu & More' provide a solution?

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