Media Companies

Want Media Attention? Target Trades First
60 Second Solutions

Want Media Attention? Target Trades First

Reach out to niche, industry publications to build a name for your brand.
Ray Hennessey
Shane Smith Wants to Be the Rupert Murdoch of His Generation
Media Companies

Shane Smith Wants to Be the Rupert Murdoch of His Generation

Having hit a sweet spot with young audiences, the founder of Vice Media is convinced he can turn his brand into something 10 times bigger than CNN.
Benjamin Kabin
Pitching Practice: A PR-Checklist for Early-Stage Startups
Publicity

Pitching Practice: A PR-Checklist for Early-Stage Startups

Early-stage startups don't need a PR firm to get press. Instead, they need to roll up their sleeves, do the work and execute.
Peter Kazanjy
Tech Workers Are Now Sizable Slice of Big Apple's Economy (Infographic)
Employment

Tech Workers Are Now Sizable Slice of Big Apple's Economy (Infographic)

Study cites role of 'tech ecosystem' in adding 45,000 positions to New York City's workforce in a decade.
Jessica Lawrence
5 Secrets to Talking to the Media (And Not Sounding Like a Fool)
Publicity

5 Secrets to Talking to the Media (And Not Sounding Like a Fool)

Talking to the media can be terrifying, causing many entrepreneurs to sound like rambling fools. Don't be that person. Here are five tips on how to be a media pro.
Sabrina Horn
Your Sneak Peak at the Future of Infographic Marketing
Infographics

Your Sneak Peak at the Future of Infographic Marketing

Social media and large media outlets aid the genre's wild popularity. Here's what to expect going forward.
Jonathan Long
Upping the PR Ante With 'Experiences'
Marketing

Upping the PR Ante With 'Experiences'

As the startup ecosystem continually gets flooded with new ventures, getting media attention is becoming more and more difficult. Including PR experiences could help you rise above the crowd.
Gabrey Means and Cassie Hughes
A Jonas Brother's Baby, Brought to You by Procter & Gamble
Marketing

A Jonas Brother's Baby, Brought to You by Procter & Gamble

News of the birth of Kevin Jonas's first child, a baby girl, was accompanied by a marketing message from the consumer products company.
Laura Entis
Aereo Just Raised $34 Million to Expand 50 Percent in Next 3 Months
Finance

Aereo Just Raised $34 Million to Expand 50 Percent in Next 3 Months

Broadcasters want the U.S. Supreme Court to shut down Aereo, but investors are placing a big bet on its future survival.
Brian Patrick Eha
The Business of Nudity: The Unlikely Success of Mr. Skin
Entrepreneurs

The Business of Nudity: The Unlikely Success of Mr. Skin

The founder of the popular website talks about how he turned his passion into profit.
Jeff Haden
Bringing Silicon Valley's Accelerator Model to the Media Sector
Starting a Business

Bringing Silicon Valley's Accelerator Model to the Media Sector

Q&A with Corey Ford, the managing partner of an accelerator that urges startups to rethink journalism.
Bruce Schoenfeld
Will Katie Couric Provide More Firepower in Yahoo's Fight for Ad Dollars?
Marketing

Will Katie Couric Provide More Firepower in Yahoo's Fight for Ad Dollars?

The internet media company is investing in journalists even as its core ad revenues continue to erode.
Brian Patrick Eha
Analyst: Top Exec's Departure a Sign Amazon Has 'Choked' in Book Publishing
Growth Strategies

Analyst: Top Exec's Departure a Sign Amazon Has 'Choked' in Book Publishing

Amazon made noise when it launched its New York publishing operation but has failed to land the next big thing in publishing.
Brian Patrick Eha
With Facebook's Media Referral Traffic Up 170%, Site Announces 'Stories to Share'
Marketing

With Facebook's Media Referral Traffic Up 170%, Site Announces 'Stories to Share'

The social network has rolled out a feature that offers suggestions to media organizations about which articles they should post to their pages.
Andrea Huspeni