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Boost Your App's Chances of Being Featured by Apple With These 7 Tips
The Holy Grail of iOS app development is getting featured on Apple's App Store. The problem is, nobody in Cupertino will tell you what the magic formula is to make that happen.
'Tis the Season: It's Time to Get Mobile Ready for Christmas
A solid mobile strategy could turn this holiday season to a sales launchpad for your brand and is the single most important thing your marketing team should be doing right now.
Amending Your Marketing Strategy to More Effectively Reach a Changing America
Are you familiar with the 3 Ms? They should be the centerpiece of your marketing efforts.
8 Ways to Wring Revenue From Your Mobile App
Many entrepreneurs find creating an amazing app is less challenging than making money from it.
3 Steps to Maximize Your Mobile Email Marketing
Is email marketing dead?
3 Ways to Create Mobile Ads That Attract, Not Annoy, Customers
Mobile gives brands the opportunity to emotionally connect with consumers, and yet so many continue to squander the opportunity.
In With the Old: Mobile Marketing for Seniors
With more seniors owning mobile devices and using social media, brands need to step up their mobile-marketing game.
How to Shake a Negative Brand Image Using Mobile Marketing
Mobile can do far more than just bring your brand's image to new audiences -- it can help build it and even save it from the occasional PR crisis.
How to Survive in the War on Mobile Ad Blocking
This survival guide will help brands master the mobile domain and understand that a few obstacles don't mean the end of the road.
Ready To Launch
4 Mobile Marketing Lessons That Big Brands Can Learn From Startups
Here are a few ways to inject your brand's mobile-marketing approach with a shot of startup spirit.
Social Media Marketing
The 7 Secrets to the Most Effective Social-Media Campaigns
Here is a list of simple, actionable tips that drive successful social-media ads.
Innovative Trends for Upping Mobile-Customer Engagement
Mobile devices open the possibility of marketing to customers when and where they are likeliest to buy, but only if you can win their attention.
3 Ways to Use Mobile Marketing to Keep Customers Coming Back
Given that 60 percent of the time users spend online is through their mobile devices, establishing a solid mobile presence ensures that your customers always have a piece of your brand at the tip of their fingers.
Long Considered an Eyesore, Vertical Video Is Now Being Embraced by Mobile Marketers
Snapchat, which helped popularize the format, says that vertical video ads are nine times more likely to be viewed to completion than their horizontal counterparts.
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