Mobile Marketing

News and Articles About Mobile Marketing

3 Push Notification Strategies to Increase App Engagement
Mobile Marketing

3 Push Notification Strategies to Increase App Engagement

When your users are teetering, subtle push them to come back with targeted messages.
Rahul Varshneya
T-Mobile Announces Data-Free Music Streaming, iPhone Test-Drive Program
Mobile Marketing

T-Mobile Announces Data-Free Music Streaming, iPhone Test-Drive Program

'Why don't AT&T and Verizon offer unlimited data plans?' asked T-Mobile CEO John Legere at the company's latest Uncarrier event. 'They're greedy bastards.'
Geoff Weiss
Grow Your Business by Using Push Notifications Effectively
Mobile Marketing

Grow Your Business by Using Push Notifications Effectively

These messages are active on most mobile phones. Here are five things to keep in mind as you prepare your strategy.
Rahul Varshneya
7 Stats Show Mobile Marketing is Crucial for Your Business
Mobile Commerce

7 Stats Show Mobile Marketing is Crucial for Your Business

Numbers don't lie. Everyone is using their smartphone everywhere to search for everything.
Brett Relander
13 Business Productivity Apps for the Real-World Entrepreneur
Productivity

13 Business Productivity Apps for the Real-World Entrepreneur

Streamline your mobile marketing strategy with these easy-to-use tools.
Ann Handley
Presented by
The 4 Gutsy Trade Secrets to Increase App Downloads
Growth Hacking

The 4 Gutsy Trade Secrets to Increase App Downloads

In the crowded mobile-app market, getting noticed is becoming harder by the day. Here are four growth hacks to Increase to help increase downloads for your mobile app.
Rahul Varshneya
10 Questions to Ask When Optimizing Your Website for Mobile Users
Mobile Marketing

10 Questions to Ask When Optimizing Your Website for Mobile Users

Expert tips on how to rock your business's web presence on smartphones and tablets.
Kim Lachance Shandrow
Want Customers to Open Your Emails? Read This.
Email Marketing

Want Customers to Open Your Emails? Read This.

Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.
Laura Entis
Yahoo's New 'Gemini' Tool Ties Mobile Ads and Native Search Together
Marketing

Yahoo's New 'Gemini' Tool Ties Mobile Ads and Native Search Together

The tech giant makes a noteworthy move in the mobile market, but is it enough to put it on par with Facebook and Twitter?
Kim Lachance Shandrow
Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing
Marketing

Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing

Our marketing expert Jim Yu discusses how to best utilize social for mobile marketing.
Jim Yu
Mobile Marketing and the Magic of Push Notifications (Infographic)
Marketing

Mobile Marketing and the Magic of Push Notifications (Infographic)

A new survey shows that if a customer downloads your brand's app on his or her smartphone, there is a pretty good chance he or she has set the app to send push notifications.
Catherine Clifford
10 Online Marketing Predictions to Inform Your Strategy in 2014
Marketing

10 Online Marketing Predictions to Inform Your Strategy in 2014

A guide to the most important aspects you'll want to focus on with your marketing efforts in the year ahead.
Joanna Lord
Keeping an Eye Out for Social and Mobile Innovations
Marketing

Keeping an Eye Out for Social and Mobile Innovations

Bite-size advice from snack-food company marketing veteran Bonin Bough.
Stuart Wade
Foursquare Opens Up Ad Platform to All Small Businesses
Marketing

Foursquare Opens Up Ad Platform to All Small Businesses

Hoping to generate big revenues, Foursquare has rolled out a self-service ad tool to all 1.5 million registered businesses.
Andrea Huspeni