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4 Tips for Passing Google's New Mobile-Friendly Test
If your web site isn't optimized for mobile, Google's search algorythms will make it hard to find.
The Recruiter-Job Seeker Disconnect You Can't Afford to Ignore
Close the difference between the way managers search for new hires and how candidates hunt for positions. Hint: Use social media and mobile platforms.
How to Make Your Infographic Stand Out on Mobile
Infographics have long been a content marketer's staple, but let's face it, any content that requires viewers to pinch, zoom, and pan is going to turn people off.
Why Customer Engagement Is the Future of Ecommerce
Internet businesses succeed by focusing on their relationship with the people who have shown interest in their product.
If You're Not Marketing on Bing You're Missing 30% of U.S. Searchers
Google is the dominant search engine but a remarkably large share of searches take place on often-overlooked Bing.
If Your Holiday Campaign Failed, Start Working on Next Year Right Now
Holiday shopping is an annual event but marketers need to plan for it throughout the year.
5 Tips for Boosting Your Mobile-Marketing Platform in 2015
Make a New Year's resolution to optimize your marketing for mobile.
There Is Still Time to Prepare Your Mobile Marketing Strategy for 2015
Though some marketers lag on mobile strategy, phone and tablets have become the primary devices buyers consult when researching purchases.
Did 2014's Marketing Predictions Come True? (Infographic)
A look back at some of the top predictions of the year, and whether they were accurate.
10 Tweaks That Instantly Increase Mobile Conversion Rates
Shoppers are using mobile devices more than desktops. Marketers have to adjust to that smaller screen.
3 Social-Marketing Predictions for 2015
The transformation of shopping by the convergence of mobile devices and social media will only accelerate.
5 Marketing Trends That Didn't Go Well in 2014
Ditch these flops as we head into the new year.
The 4 Smartest Moves for Your Mobile Marketing Dollars In 2015
Whether you're playing catch up with mobile or trying to pull ahead of competitors, investing your ad budget shrewdly is key.
How Retailers Can Compete With Amazon This Holiday Season, and Beyond
While many purchases are still made online, consumers still appreciate their local shops and the ability to discover items.
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