Getting to know people isn't as easy as it used to be. But without the customer connection, there is no business.
Networking is undeniably an effective way to meet people who can provide new opportunities and help you grow your business.
While trade shows are essential to grow your business, they can also be costly. Here is how to attend one on a budget.
Introducing yourself to at least five people and really, really listening will help you make a splash.
When you're attending industry trade shows, you should formulate a plan for actions to take before, during and after the event.
Take some lessons from Judy Robinett's book, "How To Be A Power Connector"
The traditional elevator pitch may be a thing of the past, but elevator networking is the wave of the future.
Of all the events out there, SXSW is the best for judging whether it is worth attending for your business.
Ask the Expert
Getting connected is a strategic treasure hunt, a quest to find ways to plug holes to support your startup's mission and objectives.
Being unfamiliar with the latest tech is exactly the first impression you don't want to make.
Entrepreneurship is notoriously go-it-alone but it needn't be.
The bigger your network, the more access you'll have to funding, customers, partners, and perhaps most importantly -- advice.
Bringing together hundreds or thousands of users can either be the perfect way to galvanize your user base or it can turn into a massive time sink with no discernible ROI.
Stop networking like your grandfather, start making connections that matter.