Online Businesses

News and Articles About Online Businesses

The 3 Most Important Online Marketing Metrics to Monitor

The 3 Most Important Online Marketing Metrics to Monitor

Identifying and tracking the right metrics can help you achieve your business goals and improve your search engine rankings.
How to Know If Gamification Is Right for You

How to Know If Gamification Is Right for You

Expert Gabe Zichermann explains when you might want to add game elements to your site -- and when you wouldn't.
Need to Vent? Forget the Couch, Startup Moves Therapy Online

Need to Vent? Forget the Couch, Startup Moves Therapy Online

With digital diaries and video chats, PrettyPaddedRoom.com offers online counseling for woman and a "nice play to go crazy."
Online Marketplace for App Builders

Online Marketplace for App Builders

With components from Verious, developers are building better apps faster and for less.
How to Optimize Your Site for Organic Search

How to Optimize Your Site for Organic Search

From keyword research to creating engaging content, Danny Sullivan offers SEO tips.
5 Steps to Creating Effective Customer Surveys

5 Steps to Creating Effective Customer Surveys

Audience research can help you create the kind of online content that your customers value and rank higher in search results.
Low-Cost Tools to Add Game Mechanics to Your Site

Low-Cost Tools to Add Game Mechanics to Your Site

Gamification expert Gabe Zichermann offers tips and tools for 'gamifying' elements of your online business.
What 'DDoS' Attacks Are and How to Survive Them

What 'DDoS' Attacks Are and How to Survive Them

Here's how to fight back when a flood of bogus internet traffic threatens to immobilize your website.
3 Reasons Why Your Website Should Include Terms and Conditions

3 Reasons Why Your Website Should Include Terms and Conditions

Attorney Nina Kaufman outlines why you should have the right policies in place online.
5 SEO Metrics You Don't Need to Obsess Over

5 SEO Metrics You Don't Need to Obsess Over

Don't waste your time constantly tracking the statistics that have little to say about your website's success.
How to Construct SEO-Friendly URLs

How to Construct SEO-Friendly URLs

Search Engine Land editor Danny Sullivan explains what you need to know about optimizing URLs for search.
Apps That Can Help Your Web Team Get More Done

Apps That Can Help Your Web Team Get More Done

These online and mobile tools can help you manage your time and projects more efficiently.
Why You Might Need to Rethink Your Internet Security -- Now

Why You Might Need to Rethink Your Internet Security -- Now

These four steps can help you move beyond firewalls and antivirus systems.
How to Make Your Website Hacker-Proof

How to Make Your Website Hacker-Proof

Consider these tips for keeping your site free of malicious content and protecting your business.
How Google Measures 'High Quality' Content

How Google Measures 'High Quality' Content

The factors search engines consider when analyzing the content on your site.
A 5-Step Guide to Creating a Successful 'Inbound Marketing' Plan

A 5-Step Guide to Creating a Successful 'Inbound Marketing' Plan

Not sure what inbound marketing is? Follow this step-by-step process to get started.
How to Determine If Cyber Insurance Coverage Is Right for You

How to Determine If Cyber Insurance Coverage Is Right for You

Cyber crime and website shutdowns pose a serious threat to many businesses. Here's a guide to buying coverage for digital disasters.
Tech Entrepreneurs Sign 'Declaration of Internet Freedom' Petition

Tech Entrepreneurs Sign 'Declaration of Internet Freedom' Petition

More than 100 groups and individuals show support for another effort against legislation they say threatens free information sharing online.
5 Tips for Making Your Website More Social

5 Tips for Making Your Website More Social

The right messages, distinctive content and incentives are key to 'social optimization.'
Telling Your Story: 5 Rules for 'Content Marketing'

Telling Your Story: 5 Rules for 'Content Marketing'

How you can create content that will draw traffic and yield high search engine rankings.
A New Tool for Adding Facebook Features to Your Website

A New Tool for Adding Facebook Features to Your Website

Four reasons you might consider trying the new Facebook plug-in for Wordpress.
How to Create a Search-Friendly Website

How to Create a Search-Friendly Website

Here are five of the biggest website structure mistakes, plus tips on how to avoid them.
Mom's Startup Success Story:  'Open Table' Reservation Service for Babysitters

Mom's Startup Success Story: 'Open Table' Reservation Service for Babysitters

A social media answer for helping parents find reliable, trusted babysitters -- fast
3 Ways to Create More Engaging 404 Pages

3 Ways to Create More Engaging 404 Pages

Go beyond simple error messages. Here's how you can direct visitors to your site's best content and reflect your brand personality.
Hackathon Hiring: How to Scout for Coders with Confidence

Hackathon Hiring: How to Scout for Coders with Confidence

Some advice to help you mingle with and recruit coders for your growing team.

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