News and Articles About Online Marketing
Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.
Not sure what you're doing on Pinterest? These companies have it down and offer some useful marketing ideas you can use.
The candy bar maker revamped its entire website in a humorous parody for the 'KitKat' version of Android.
Help your customers -- and your sales -- by producing meaningful, honest content.
Are there Twitter mulligans? The Golf Channel wants to know after it tried and failed with a Tweet commemorating the March on Washington.
Your customers are on social media, but which network should you use to reach them? It might depend on their age.
What's Trending host Shira Lazar talks about what small business can learn from how the big brands use video.
We ask our Team Digital to open up and tell us about the simple practices that makes them so good at marketing.
Consider these practical points to help minimize the damage left to manage.
One-time customers aren't going to fuel the continued growth of your business. Retaining customers is crucial to your long-term success.
Our ASK the Expert columnist PR maven Rebekah Epstein tells us why entrepreneurs should focus on only a few social media networks when looking to generate buzz.
A new round of consumer alerts will be posted on business pages that Yelp suspects of gaming its review system.
Wanelo is a online community of people who can link to products they like and share them with their friends, via a corkboard-like interface similar to Pinterest.
Creating buyer personas, which include customer demographics and behavior, can be enormously helpful in persuading potential customers to choose you over a competitor.
Join our live discussion about best digital marketing tips with experts Jason Falls and John Jantsch, hosted by Entrepreneur's Jason Fell.
If you want your website content to be taken seriously, steer clear of these missteps.
A Los Angeles pet boutique needs to reposition its social-media efforts to help its business and its charitable efforts, our experts say.
A look at three strategies that business owners can put to work for their own social campaigns.
Consider these practical tips you can use to earn the permission to talk to your audience, turning visitors into readers.
Our Team Digital dishes on the most unique and successful examples of online marketing they've seen.
Here's a quick guide to choosing the right provider for your company's email marketing needs.
Derek Halpern, founder of the marketing strategy business Social Triggers discusses marketing strategies for building your list of potential customers to monetize content.
S.W. Basics founder Adina Grigore describes the internal questions that arise when marketers, wholesalers and subscription services request free products.
A new study suggests that online shoppers will spend more money and shop more frequently depending on where they first found your business.
Losing some subscribers can be better than having your messages marked as spam.