Online Video: Page 3
Snapchat Sees 6 Billion Video Views Every Day. But What Does This Figure Actually Mean?
Snapchat is closing in on Facebook, which reports 8 billion views every day. But such towering metrics can be misleading in terms of actual reach and monetization.
YouTube Is Seeing 'Red' With Brand New $10 Monthly Ad-Free Subscription Service
Called YouTube Red, the service also lets users play videos in the background while they're using other apps, and save videos offline for future viewing.
Twitter Embraces a YouTube-Like Video Monetization Model For 'All Publishers and Creators'
Twitter will give creators a 70 percent cut of ad revenues, as opposed to the 55 percent offered by YouTube and Facebook.
4 Tips for Conversational Videos That Go Beyond the Talking Head
Video is easy to create but hard to do well. Follow these lessons for a better presentation.
YouTube Is a Lousy Place to Make Money
There are reasons for small businesses to spend resources on video, but revenue isn't one of them.
Futurist Talks to a Baby About the Meaning of Life and the Video Goes Crazy Viral
You have to see this video of Jason Silva, the host of National Geographic's Brain Games, having an existential conversation with a baby.
Snapchat, Like Facebook, Now Boasts 4 Billion Video Views Every Day
The platform has doubled daily views in just three months. But what does this metric actually mean?
More People Have a Summer 'Streaming' List Than a Summer Reading List (Infographic)
All over the country, people are curling up with YouTube and Netflix.
Periscope Says Users Watch 40 Years -- Yes, Years -- of Video Every Day
The video streaming service, owned by Twitter, says it has 10 million registered accounts.
How YouTube Sensation Casey Neistat Succeeded in Making Ads for People Who Hate Ads
This high school dropout turned viral video maker has worked with big brands such as Nike and Mercedes-Benz to create ads that millennials love.
Long Considered an Eyesore, Vertical Video Is Now Being Embraced by Mobile Marketers
Snapchat, which helped popularize the format, says that vertical video ads are nine times more likely to be viewed to completion than their horizontal counterparts.
At VidCon, the World's Biggest YouTube Convention, Rival Video Platforms Rush the Stage
Facebook, Snapchat and Vessel seemed to be the three names on everyone's lips.
4 Reasons Brands Should Use Periscope
Marketing pros in industries where live streaming is gaining traction can't afford to lag behind.
10 New Features YouTube Is Rolling Out for Creators (Hint: 3-D Is Getting More Immersive)
Other updates include new channel management capabilities on mobile and a rejiggered comments ranking.