Partnerships

News and Articles About Partnerships

Be Calm, Flexible and Speak Up in a Negotiation, and Everyone Can Win
Negotiating

Be Calm, Flexible and Speak Up in a Negotiation, and Everyone Can Win

Follow these nine steps to get a fair deal that both parties are comfortable with.
Stephen Key
Soon, You Could Own a Device That Scans Your Food for Gluten
Food

Soon, You Could Own a Device That Scans Your Food for Gluten

Two MIT alums want to create a technology and community that will keep people with gluten sensitivities and other food allergies safe.
Nina Zipkin

How to Create a Fair and Equitable Partnership From Day One

Our expert lays out how to register your business venture when one partner is providing the majority of the start-up capital.
Ryan Himmel
How to Partner With Merchants for Your Daily Deals Site
Startup Kit

How to Partner With Merchants for Your Daily Deals Site

Here's how to find and sign up retailers who want to do business with you.
Taking Aim at Twitter, Facebook Ramps Up Celeb Presence
Social Media

Taking Aim at Twitter, Facebook Ramps Up Celeb Presence

The social giant continues to take aim at rival Twitter with an emphasis on VIP users and entertainment partnerships.
Nina Zipkin
5 Things You Must Do When Entering Into a 50/50 Partnership
Co-founders

5 Things You Must Do When Entering Into a 50/50 Partnership

Often entrepreneurs need another individual to help found (and run) a company. And while two minds are better than one, these two minds need to be on the same page.
Will Caldwell
When Choosing Your Startup Partner, Opposites Really Do Attract
Starting a Business

When Choosing Your Startup Partner, Opposites Really Do Attract

Why it's best to have someone at your side that you occasionally butt heads with.
Chris Klündt
How Fusion Marketing Could Help Your Business
Marketing

How Fusion Marketing Could Help Your Business

Joining your marketing efforts with those of another company could be a great way of driving sales.
A Guide to 3 Brand Partnerships That Jumpstart Your Startup
Branding

A Guide to 3 Brand Partnerships That Jumpstart Your Startup

Few startups have the time or money for painstakingly building needed brand awareness. Strategic partnerships can speed the process.
Megha Desai
Win-Win: Strategically Partner With Your Top Competitors
Competition

Win-Win: Strategically Partner With Your Top Competitors

There are instances when you should make friends with the "enemy" to create the best situation for both companies.
Martin Zwilling
Why You Should Integrate a Family Trust with Your Business
Finance

Why You Should Integrate a Family Trust with Your Business

Utilizing a Revocable Living Trust can be an affordable way to ensure your business passes effectively to your family or loved ones upon your death.
Mark J. Kohler
Keep It Down! 5 Business Lessons From a Competitive Eater.
Leadership

Keep It Down! 5 Business Lessons From a Competitive Eater.

A life of stuffing himself taught this founder some insights on patience, goal setting and adaptability.
Ben Pascal
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Brand Licensing Provides More Outlets for Profit and Exposure
Licensing

Brand Licensing Provides More Outlets for Profit and Exposure

By finding a partner, a company can strategically compete with competitors and expand to new products and locations.
Pete Canalichio
Looking for a Partner? Learn These 8 Essentials First.
Partnerships

Looking for a Partner? Learn These 8 Essentials First.

First, figure out why you're taking a partner, then work out these details how you will do so.
Doug and Polly White