Partnerships

News and Articles About Partnerships

Capitalizing on Fashion Week: How This Tech Accessory Company Made It to the Runway
Fashion

Capitalizing on Fashion Week: How This Tech Accessory Company Made It to the Runway

The manufacturer of protective cases for smartphones deployed a thorough partnership strategy to elevate its brand during a pivotal time for trendsetting and branding.
Tanya Benedicto Klich
Are You a Spineless Business Owner Dominated By Your Staff?

Are You a Spineless Business Owner Dominated By Your Staff?

An unpleasant experience with a former client and his dominating bookkeeper reminds us that the boss needs a backbone.
Gene Marks
Referrals Worth Seeking Out Possess These 3 Attributes
Networking

Referrals Worth Seeking Out Possess These 3 Attributes

Worth of mouth is powerful, but only if your contact can actually deliver a strong connection.
Kai Sato
The 7 Deadly Sins of Joint Ventures
Partnerships

The 7 Deadly Sins of Joint Ventures

Joint ventures always make sense on paper but not so much when we flawed humans are actually running things.
Patricia E. Farrell
The Good, the Bad and the Ugly on Partnering With Your Partner
Partnerships

The Good, the Bad and the Ugly on Partnering With Your Partner

Starting a business with your significant other can make a lot of sense, until it doesn't. Consider these pros and cons before jumping in.
Carol Roth
9 Elements of an Irresistible Business Pitch
Business Pitches

9 Elements of an Irresistible Business Pitch

Once you've mastered the essentials of your pitch, you can make it as unique as you and what you have to offer.
Ellen DaSilva and Alex Taub
Looking to Be Everywhere, Uber Opens Its API to Big-Name Companies
Uber

Looking to Be Everywhere, Uber Opens Its API to Big-Name Companies

The ridesharing company has released a feature that allows third-party companies like Trip Advisor, Starbucks and United Airlines to embed the Uber service into their own mobile applications.
Catherine Clifford
Be a Better Client to a Consultant With These 3 Tips
Consultants and Advisors

Be a Better Client to a Consultant With These 3 Tips

Following this advice should save you time and money when working with a service provider.
Edith G. Tolchin
Determining the Best Legal Structure for Your Business
Ask the Expert

Determining the Best Legal Structure for Your Business

Sole-proprietorship, partnership, LLC or corporation? All have their advantages – and their drawbacks. Expert Alex Katz breaks down each one for us.
Alex Katz
6 Warning Signs You May Be Dealing With an SEO Scam Artist
SEO

6 Warning Signs You May Be Dealing With an SEO Scam Artist

Not only can these firms waste time and money -- they can actually hurt your website in the long run.
Jon Rognerud
Coax the Right Tech Nerd to Partner With at Your Startup
Partnerships

Coax the Right Tech Nerd to Partner With at Your Startup

If you have business savvy but lack technical skills, bring in a technologist to strengthen your leadership.
Martin Zwilling
Protect your Partnership With a Buy-Sell Agreement
Business Finance

Protect your Partnership With a Buy-Sell Agreement

Learn more about these critical agreements that define value and buy-out procedures when one someone leaves a partnership.
Mark J. Kohler
Google, Barnes & Noble Just Made a Big Play in the 'Instant Gratification' Race
Ecommerce

Google, Barnes & Noble Just Made a Big Play in the 'Instant Gratification' Race

The two companies have teamed up to provide same-day book delivery, a move aimed squarely at Amazon.
Benjamin Kabin
The Grind

Controlling the Uncontrollable

When getting a startup off the ground, entrepreneurs have to rely on others. Here is how to overcome the challenges of depending on external partners.
Sarah Haselkorn