News and Articles About Pivoting
With more and more companies jumping on the content-marketing bandwagon, consumers are getting overwhelmed with too much information online. Entrepreneurs now need to revisit their strategy to stay ahead of the curve.
You must analyze the market and the opportunity to see if you should move forward, or pivot.
Steve Jobs wasn't right about everything. Sometimes, you really need to listen to what people want.
A startup that allows customers to pay for restaurant reservations is doing a 'soft pivot' following outrage from the restaurant industry.
When the market is changing, you don't survive staying the same but how you adapt is just as important.
Getting off on a bad foot is not fatal for young companies. Serial-entrepreneur Steve Blank explains how a pivot can turn things around.
There's something to be said for stick-with-it-ness, but most entrepreneurs stick with flawed ideas and plans way longer than they should.
Not every ailing organizations can adapt. It might be better to help them die gracefully to emerge relevant later.
The intriguing flexibility of the skilled yogi relies on a powerful core. Your business also needs both to thrive.
Entrepreneurs often seem like they are so put together their plan is on target, they are doing amazing and life couldn't be better. But many times that couldn't be further from the truth. And that is okay.
By pivoting its brand strategy, CalTort has managed to stay competitive with Chipotle, Moe's and other franchises. Here is what you can learn from them.
For our series The Grind, the founder of Practice Makes Perfect discusses how pivoting helped him not fall into the category of failures.
It's a fact that the journey for entrepreneurs is full of unknowns. And while many founders are encouraged to pave their own innovative path, there are a few scenarios when seeking advice is a must.
Make sure the first version of your app isn't its last by taking customer feedback into account and adapting.
As an entrepreneur you are going to face your fair share of challenges, some more dire than others. When times get tough, you are going to need to turnaround your business, develop a pivot strategy and get your company back on track. Here is how.
A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Constantly changing directions can harm your business. So how do you know when it's a good time to pivot?
Early iterations of now famous tech startups are almost unrecognizable.
Few startup ideas are perfect; that's why it's important to recognize when you need a course correction in your idea, pitch, product or execution.
Entrepreneur caught up with its past 'Treps of the Year, Emerging Entrepreneur Jason Lucash, about how the year has changed him and how it's prepared him for 2014.
Are the e-commerce company's recent shakeups a sign the wounds are healing or just a Band-Aid to stop the hemorrhaging?
For our series College Treps, Chris Norton discusses how an idea partner can help an entrepreneur separate million-dollar ideas from total duds.
The co-founder of OrigAudio Jason Lucash discusses how listening to customers led to a change in product strategy and a major bump in revenue.
Branam Oral Health began life as the maker of the Gibby-Oral pacifier. But when sales of its natural toothpaste took off, the company pivoted.
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