Pivoting

News and Articles About Pivoting

How Much Can Your Startup Really Grow? Do Your Homework.

How Much Can Your Startup Really Grow? Do Your Homework.

You must analyze the market and the opportunity to see if you should move forward, or pivot.
2 Risky Pivots You Probably Haven't Heard About

2 Risky Pivots You Probably Haven't Heard About

Steve Jobs wasn't right about everything. Sometimes, you really need to listen to what people want.
Controversial Reservation 'Scalping' Site Rethinks Its Mission

Controversial Reservation 'Scalping' Site Rethinks Its Mission

A startup that allows customers to pay for restaurant reservations is doing a 'soft pivot' following outrage from the restaurant industry.
3 Rules for Making a Successful Pivot

3 Rules for Making a Successful Pivot

When the market is changing, you don't survive staying the same but how you adapt is just as important.
The 1 Thing That Can Save Your Sinking Startup

The 1 Thing That Can Save Your Sinking Startup

Getting off on a bad foot is not fatal for young companies. Serial-entrepreneur Steve Blank explains how a pivot can turn things around.
How to Know When to Change Direction

How to Know When to Change Direction

There's something to be said for stick-with-it-ness, but most entrepreneurs stick with flawed ideas and plans way longer than they should.
Let's Help Companies Die Faster and Reincarnate Sooner

Let's Help Companies Die Faster and Reincarnate Sooner

Not every ailing organizations can adapt. It might be better to help them die gracefully to emerge relevant later.
Ancient Yoga Has Lessons for Modern Entrepreneurs

Ancient Yoga Has Lessons for Modern Entrepreneurs

The intriguing flexibility of the skilled yogi relies on a powerful core. Your business also needs both to thrive.
The Lie Entrepreneurs Tell Themselves and Others

The Lie Entrepreneurs Tell Themselves and Others

Entrepreneurs often seem like they are so put together – their plan is on target, they are doing amazing and life couldn't be better. But many times that couldn't be further from the truth. And that is okay.
How a Rebrand Helped Spice Up This Cal-Mex Chain

How a Rebrand Helped Spice Up This Cal-Mex Chain

By pivoting its brand strategy, CalTort has managed to stay competitive with Chipotle, Moe's and other franchises. Here is what you can learn from them.
How Changing Gears Stopped My Startup From Failing

How Changing Gears Stopped My Startup From Failing

For our series The Grind, the founder of Practice Makes Perfect discusses how pivoting helped him not fall into the category of failures.
3 Critical Checkpoints When Entrepreneurs Should Seek Advice

3 Critical Checkpoints When Entrepreneurs Should Seek Advice

It's a fact that the journey for entrepreneurs is full of unknowns. And while many founders are encouraged to pave their own innovative path, there are a few scenarios when seeking advice is a must.
A Pivot Could Save Your Mobile App From Failing

A Pivot Could Save Your Mobile App From Failing

Make sure the first version of your app isn't its last by taking customer feedback into account and adapting.
Turn Around Your Business in 5 Steps

Turn Around Your Business in 5 Steps

As an entrepreneur you are going to face your fair share of challenges, some more dire than others. When times get tough, you are going to need to turnaround your business, develop a pivot strategy and get your company back on track. Here is how.
Do Pivots Matter? Yes, in Almost Every Case.

Do Pivots Matter? Yes, in Almost Every Case.

A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Don't Be a 'Pividiot.' Follow These Tips.

Don't Be a 'Pividiot.' Follow These Tips.

Constantly changing directions can harm your business. So how do you know when it's a good time to pivot?
6 Signs It's Time to Turn Your Startup in a New Direction

6 Signs It's Time to Turn Your Startup in a New Direction

Few startup ideas are perfect; that's why it's important to recognize when you need a course correction in your idea, pitch, product or execution.
8 Successful Companies Didn't Start That Way (Infographic)

8 Successful Companies Didn't Start That Way (Infographic)

Early iterations of now famous tech startups are almost unrecognizable.
Why This 'Trep Will Start School in 2014

Why This 'Trep Will Start School in 2014

Entrepreneur caught up with its past 'Treps of the Year, Emerging Entrepreneur Jason Lucash, about how the year has changed him and how it's prepared him for 2014.
Why Fab Is Bleeding

Why Fab Is Bleeding

Are the e-commerce company's recent shakeups a sign the wounds are healing or just a Band-Aid to stop the hemorrhaging?

How an Idea Partner Can Help Launch a Million-Dollar Startup

For our series College Treps, Chris Norton discusses how an idea partner can help an entrepreneur separate million-dollar ideas from total duds.

How Pivoting Helped This Startup Win Over Nordstrom

The co-founder of OrigAudio Jason Lucash discusses how listening to customers led to a change in product strategy and a major bump in revenue.
An Ohio Startup Cuts Its Teeth and Turns To Toothpaste

An Ohio Startup Cuts Its Teeth and Turns To Toothpaste

Branam Oral Health began life as the maker of the Gibby-Oral pacifier. But when sales of its natural toothpaste took off, the company pivoted.
How One Young Entrepreneur Pivoted a Business Failure into Success

How One Young Entrepreneur Pivoted a Business Failure into Success

On the path to startup success, expect to hit multiple roadblocks along the way.
Crocs: From Footwear Fad to Billion-Dollar Company

Crocs: From Footwear Fad to Billion-Dollar Company

This iconic shoemaker bounced back after the recession by revamping its product lines and distribution channel.

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