Psychology

News and Articles About Psychology

8 Psychological Triggers to Optimize Your Pricing Page
Pricing

8 Psychological Triggers to Optimize Your Pricing Page

Since emotions and psychological triggers influence purchasing behavior, pricing pages should meet those needs. Here's how.
Talia Wolf
How Your Daily Caffeine Fix Is a Silent Killer of Success
Personal Health

How Your Daily Caffeine Fix Is a Silent Killer of Success

Drinking several cups of coffee a day is hurting your performance far more than it's helping it.
Travis Bradberry
7 Tips to Make Sure Your LinkedIn Picture Is Helping, Not Hurting, Your Prospects
Linkedin

7 Tips to Make Sure Your LinkedIn Picture Is Helping, Not Hurting, Your Prospects

Your photo on the professional network says a lot more about you than you think.
Harrison Monarth
For a Memory Boost, Ditch the Laptop and Write It Down by Hand
Memory

For a Memory Boost, Ditch the Laptop and Write It Down by Hand

Writing by hand is slower than typing, but that could be an advantage when it comes to retention and understanding, according to a new study.
Laura Entis
How to Work With a Narcissist
Psychology

How to Work With a Narcissist

Tips and tricks for managing relationships with a less-than-ideal personality type.
Rebekah Iliff
Retrain Your Brain to Feel Confident About Public Speaking
Public Speaking

Retrain Your Brain to Feel Confident About Public Speaking

You're very unlikely to go blank, pass out and wet yourself on stage. Instead, focus on the good things.
Jeff Shore
4 Ways to Use Psychology to Win Your Competition's Customers
Consumer Psychology

4 Ways to Use Psychology to Win Your Competition's Customers

Bringing a better product to market gets you nowhere until customers are in the habit of using it.
Nir Eyal
Report: Having a Bad Job Is More Psychologically Damaging Than Being Unemployed
Career Mental Health

Report: Having a Bad Job Is More Psychologically Damaging Than Being Unemployed

New research calls into question the well-accustomed axiom that any job is better than no job at all.
Geoff Weiss
5 Questions to Ask About Color in Your Marketing Messages
Color

5 Questions to Ask About Color in Your Marketing Messages

Color choices can make a huge difference in marketing materials. Here are some considerations to keep in mind.
Kara Alaimo
10 Ways to Convert More Customers Using Psychology (Infographic)
Increasing Conversions

10 Ways to Convert More Customers Using Psychology (Infographic)

The times change, the tools change -- but human nature is perpetual.
Gregory Ciotti
What Kind of Genius Are You?
Creativity

What Kind of Genius Are You?

Author and entrepreneur Roger James Hamilton says we all have great potential, but may not realize it or know how to unlock the brain's secrets.
Bryan Elliott
Will a Specific Color Change the Behavior of Your Website Visitors?
Color

Will a Specific Color Change the Behavior of Your Website Visitors?

More specifically, will a call-to-action button that is red boost conversions?
Liraz Margalit
Bitter or Sweet? This One Thing Can Determine the Taste of Your Coffee.
Coffee

Bitter or Sweet? This One Thing Can Determine the Taste of Your Coffee.

A new study reveals that this factor can play a major role in how your morning brew tastes.
Kate Taylor
Stress, Anxiety, Loneliness: How This Entrepreneur Lost Himself and Bounced Back Stronger
Focus

Stress, Anxiety, Loneliness: How This Entrepreneur Lost Himself and Bounced Back Stronger

Brian Bordainick built a $16 million company in less than two years. At one point in his journey, Bordainick 'snapped' and he had to work to get his feet back on the ground.
Catherine Clifford