Public Relations: Page 10
A Rock Band You Can Look Up to for PR Inspiration
Rock legends can teach you a lot about making your clients legends.
Donations Over Discounts for Building Long-Term Customers
The temptation to slash prices to see those beloved new sale notifications is real, but what if there was another way to create new action while staying sustainable?
Why Entrepreneurs Should Not Be Their Own PR
Startups should definitely do PR, but doing it themselves may be a bad idea.
How Companies Like Facebook Can Fix Their Reputations as Employers
Employees increasingly looking to quit? Here's how some well-placed talent experience dollars can burnish a company's reputation internally.
A Bakery's 'Vulva-Nut' Doughnut Brings Pleasure to Its Customers
Yeah, it's shaped like that. And customers of a UK bakery (at least most of them) love it.
Does Your PR Agency See You as a Project or a Partner?
Ensure your public relations investment is delivering results like they're members of your team.
The 10 Biggest PR Pitch Pet Peeves, According to a Seasoned Freelancer
If you want coverage, don't make these mistakes.
How Cybersecurity Companies Can Appeal to a Digitally-Fatigued World
These PR tips will keep your cybersecurity business one step ahead of the game.
Sales Won't Help You Measure PR Success, But This Will
An insight into the best tech tools for measuring the effectiveness of PR, and how to keep laser focused on its opportunities and payoffs.
How to Secure Game-Changing Media Coverage for Your Product or Service
Media-relations success requires the marriage of strategy and execution. Here's how we made it happen -- and you can too.
How to Get Your Business Better PR
Growing a business takes more than marketing and ads.
It Ain't Over 'Til It's Over! What That Catch Phrase Means in PR
Repurposing great stories for maximum effort.
Bill Gates Said "Content Is King" in 1996. But Is That Still True?
In our saturated, noisy world, "content" is no longer king and has been dethroned by "context."
How to Nail Every Type of Outreach
Pitching in the PR, sales and marketing realms is frequently done and there is an art to it.