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Today's Most Read
Remembering Mr. Spock: 10 of Leonard Nimoy's Most Memorable Quotes
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News and Articles About Public Relations
Are You Ready for a PR Firm?
Before you reach out to a public-relations firm, make sure you answer these three questions.
5 Steps Toward Building Influence as a Great Thought Leader
Ready to share insights on a topic you're well versed in? You may fortify your company's reputation as well as your personal brand.
A PR Insider Reveals the Secret Lives of Successful People
The popular images of what makes for success is really a recipe for burnout that successful people know to avoid.
How Scoring Celebrity Clients Can Take Your Business to the Next Level
High-profile customers confer benefits beyond the sheer monetary value of the stipend.
4 Ways Startups Can Build Relationships With Reporters
If you think reporters are scary, don't. They're human beings, too.
Is Your Startup Ready for the Spotlight?
Not every startup is ready for media attention. Here are three ways to determine whether your company is ready to be written up in the press.
Strategic Tips for Writing Contributed Articles
PR firms need to do a better job of educating clients about what's required of them in the age of the Internet.
4 Ways to Get Media Attention Without a Press Release
Sometimes press releases just aren't the right way to get your message across. Luckily, there are some other avenues that are just as effective.
Think Like a DJ and 'Borrow' Elements of Great PR Campaigns
You don't need a big budget to make a splash. Learn from successful brands and adapt them for your efforts.
5 Great Ways to Measure PR Success
There are plenty of new ways to measure an audience's interest, and the old fashioned ways can work, too. It's all about using the right tool for the job.
Power Up Your PR Strategy With Big Data
Using these large sets of information can help create stories that are targeted to your audience.
4 Insider Tips to Reach Tech Reporters
Media coverage can greatly benefit your company. Use these four strategies to up your chances of being written about.
7 Favorite PR Wins to Inspire Your Startup to Score Serious Buzz
In the age of social media, the best publicity stunt reverberates with many echoes.
Are Gun Bans the Right Political Move for Brands?
Target's recent decision to ban guns along with other brands, such as Starbucks, Chili's and Sonic, brings with it impassioned reactions from both sides of the issue.
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