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News and Articles About Reputation management

New York Cracks Down on Companies That Buy Fake Online Reviews

New York Cracks Down on Companies That Buy Fake Online Reviews

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Nearly 20 small businesses fined $350,000 for engaging in the deceptive practice on sites such as Yelp and Google Local.
September 23, 2013 in Social Media
Yelp: We Won't Stand for Businesses That Pay for Fake Reviews

Yelp: We Won't Stand for Businesses That Pay for Fake Reviews

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A new round of consumer alerts will be posted on business pages that Yelp suspects of gaming its review system.
August 13, 2013 in Social Media
10 Questions to Ask When Managing Your Company's Online Reputation

10 Questions to Ask When Managing Your Company's Online Reputation

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What people say about your brand on the web can make or break your business. Here's how to take control of how your company comes across online.
August 5, 2013 in Online Marketing
Photos: 10 Leaders Who Overcame Scandal -- A Playbook for Anthony Weiner

10 Leaders Who Overcame Scandal -- A Playbook for Anthony Weiner

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We round up noteworthy politicians, entrepreneurs and business leaders who survived (and thrived) after public scandals.
July 25, 2013 in Leadership
3 Simple Questions That Can Derail Your Reputation

3 Simple Questions That Can Derail Your Reputation

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Reaching out for help is a good thing, as long as you remember to respect other people's time, relationships and expertise.
July 17, 2013 in Startup Basics
Got Street Cred? 5 Ways to Build Customer Trust Online

Got Street Cred? 5 Ways to Build Customer Trust Online

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Your online presence is everything these days. It's how customers choose between your brand and the competition. Here are five ways to build your credibility with customers online.
July 15, 2013 in Online Marketing
Angry Business Owners Appeal Yelp Ruling Over Alleged Extortion

Angry Business Owners Appeal Yelp Ruling Over Alleged Extortion

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Appeal drudges up accusations of review rigging, tilting the site's rating system.
July 12, 2013 in Social Media
The Ethics Coach on Pirating Software, Copycat Designing and More

The Ethics Coach on Pirating Software, Copycat Designing and More

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This month we tackle thorny questions about pirates, extreme imitation and angry creditors.
June 6, 2013 in Business Management
Yelp Continues to Defend Against Claims of Review Manipulation

Yelp Continues to Defend Against Claims of Review Manipulation

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Some business owners are expressing anger and confusion over the site's system for filtering reviews.
May 24, 2013 in Social Media
The Key to Building a Strong Online Reputation (Infographic)

The Key to Building a Strong Online Reputation (Infographic)

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Managing your company's digital brand is an important part of your success. Here is a detailed look at the right -- and wrong -- way to do it.
May 21, 2013 in Online Marketing
5 Big Brand's Mistakes Solved

5 Big Brand's Mistakes Solved

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How five companies messed up -- and what they should have done.
April 29, 2013 in Branding
4 Ways to Spring Clean Your Brand

4 Ways to Spring Clean Your Brand

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Don't let your business go stale. Spring is the perfect time to take a good look at your brand and make sure it's at its finest. Here are three ways to freshen up your brand this season.
April 1, 2013 in Branding
Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

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A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms.
March 3, 2013 in Social Media
The Ethics Coach on How to Maintain the Integrity of Your Brand

The Ethics Coach on How to Maintain the Integrity of Your Brand

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The Ethics Coach offers advice on managing trust and protecting reputation.
February 21, 2013 in Leadership
Can Lance Armstrong Rebuild His Brand?

Can Lance Armstrong Rebuild His Brand?

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The former professional cyclist whose mythic comeback story captivated the world now faces a crisis of trust and an opportunity for redemption. Here's what entrepreneurs can learn from his story.
January 18, 2013 in Branding
What to Do When Customers Get Mean on Social Media

What to Do When Customers Get Mean on Social Media

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How dealing with angry customers can be an opportunity to show the world how your company cares about customer service.
November 28, 2012 in Social Media
5 Ways Social Media Can Ruin Your Reputation

5 Ways Social Media Can Ruin Your Reputation

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From unflattering photos to leaving commentators hanging, here's how you could be damaging your reputation on social media and not even know it.
November 9, 2012 in Social Media
Yelp to Business Owners: Don't Try to Game Our System

Yelp to Business Owners: Don't Try to Game Our System

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Popular user-review site launches Consumer Alert system to crack down on companies paying for reviews.
October 18, 2012 in Social Media
Got a Bad Yelp Review? Here's What to Do

Got a Bad Yelp Review? Here's What to Do

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Consider these three steps for turning a negative review into a positive outcome.
October 16, 2012 in Social Media
Projecting a Professional Image on LinkedIn

Projecting a Professional Image on LinkedIn

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You get just one chance to make a first impression. Here are the elements of a successful, traffic-generating profile.
October 1, 2012 in Social Media
In a PR Crisis, There's No Room for 'No Comment'

In a PR Crisis, There's No Room for 'No Comment'

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When a PR crisis erupts out of nowhere, put consumer interests first and speak up quickly with calm, caring and genuine statements.
June 21, 2012 in PR Basics
Keeping Passwords Out of the Hands of Hackers

Keeping Passwords Out of the Hands of Hackers

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Password thefts at LinkedIn, eHarmony are a cautionary tale for other companies.
June 18, 2012 in Security
How to Repair a Damaged Reputation Online

How to Repair a Damaged Reputation Online

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Online rumors got your brand down? Get ready to fight back.
March 20, 2012 in Branding
Richard Branson on Disaster Planning

Richard Branson on Disaster Planning

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The celebrated entrepreneur shares advice on preparing your business to deal with an emergency.
May 18, 2011 in The 'Treps
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