Reputation Management

News and Articles About Reputation Management

Building Your Online Presence

3 Free Websites to Organically Grow Your Presence Online

Get your name other there with these platforms where you can show off your expertise.
Matthew Toren
Brilliant or Burned: Why Managing Your Reputation is Crucial to Success
Reputation Management

Brilliant or Burned: Why Managing Your Reputation is Crucial to Success

Whether you are a celebrity chef or an entrepreneur, you can not underestimate the importance of how you appear to the public.
Jennifer Connelly
NSA's Cryptic Tweet Was Actually a Recruiting Tool
NSA

NSA's Cryptic Tweet Was Actually a Recruiting Tool

The surveillance agency tweeted out a scrambled message on Monday meant to draw in would-be code breakers.
Nina Zipkin
In the Face of Ruinous Online Reviews, Businesses Today Are Turning the Tables
Review Sites

In the Face of Ruinous Online Reviews, Businesses Today Are Turning the Tables

If the internet has created a space where consumers are free to sound off at will on sites like Yelp, to what extent do business owners have the right to respond?
Geoff Weiss
No Brown M&M's: What Van Halen's Insane Contract Clause Teaches Entrepreneurs
Lessons

No Brown M&M's: What Van Halen's Insane Contract Clause Teaches Entrepreneurs

What was thought of a case of rock star excess actually provides a powerful business lesson.
Steve Jones
Dove Pulls NJ 'Armpit' Billboard in Wake of Criticism
Reputation Management

Dove Pulls NJ 'Armpit' Billboard in Wake of Criticism

Unilever made the call to drop a Dove ad that called New Jersey 'the Armpit of America.'
Nina Zipkin
Want Clients to Know You Before a Pitch? Write a Book.
Publishing

Want Clients to Know You Before a Pitch? Write a Book.

Being an author can help you expand your network of customers by making you an authority on a topic.
Ken Dunn
One Woman's Nasty Emails Go Public, So She Apologizes
Reputation Management

One Woman's Nasty Emails Go Public, So She Apologizes

A Cleveland-area job list manager goes off on young job seekers who contacted her for help. Unfortunately for her, the internet can be equally as unkind.
An Exercise in Compromise: How to Agree to Disagree
Office Etiquette

An Exercise in Compromise: How to Agree to Disagree

A healthy corporate culture ultimately hinges upon a leader's ability to make diplomatic compromises.
Jacqueline Whitmore
7 Deadly Sins Businesses Make With Their Reputation
Marketing

7 Deadly Sins Businesses Make With Their Reputation

Building a successful reputation online requires a lot more than signing up for Twitter. Here are a few pitfalls to avoid when trying to grow your company's brand.
Andy Beal
Paula Deen Is Cooking Up a Comeback
Finance

Paula Deen Is Cooking Up a Comeback

Paula Deen has received a $75 to $100 million cash injection from private-equity firm Najafi Companies, as a concentrated and passionate fan base continues to rally around the embattled chef.
Geoff Weiss
Yelp Listings, Reviews to Be Featured in Yahoo Search Results
Technology

Yelp Listings, Reviews to Be Featured in Yahoo Search Results

With the partnership, Yahoo's data on local businesses is about to get a lot more detailed.
Jason Fell
Marketing

4 Steps to Establishing Your Business on Review Sites

If you're trying to sell something, online reviews are important to your customers. Here's how to beef up your business's presence on review sites.
Ann Handley
The People in Your Life Are Your Personal Brand Team
Growth Strategies

The People in Your Life Are Your Personal Brand Team

Your family, friends and colleagues in many ways become your brand. It's important to create a team of people that reflect how you want to live your brand.
Jim Joseph