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Obama's Ex-Press Secretary Is Now Working at McDonald's
McDonald's wants to be seen as a 'modern, progressive burger company' with the help of Robert Gibbs.
12 Things Successful People Never Reveal About Themselves at Work
Revealing the wrong things about yourself can have a devastating effect on your career.
Control What You Can
Tom Brady, 'Deflategate' and the Lesson for Business Leaders
The unfolding scandal of under-inflated footballs and a Super Bowl played on a very cold day is a sobering reminder that reputations are frail and not easily restored.
Hedge Fund Mogul: Warren Buffett Is a 'Hypocrite'
Daniel Loeb is known in investment circles for his sharp tongue and top returns
6 Things to Expect From McDonald's Secret Turnaround Plan
The company is cooking up a recipe for a financial turnaround and will reveal it on May 4.
5 Ways to Take Control Over Your Startup's Public Image
One bad email, one poorly pitched product or one awkward meeting is all it takes to go from hero to zero in your network's eyes.
Why Businesses Should Think Twice About Getting Involved in Political Issues
Especially over social media.
Small Business - Big Impact
The Price Is Right: Turning a Profit in the Event Planning Business
Learn how to set prices that are high enough to keep your profitable but not high enough to scare away prospective customers.
The Staff of Entrepreneur Media, Inc.
Control What You Can
10 Steps to Building an Impeccable Professional Reputation
A good reputation attracts business better than any advertising. Gaining that standing is a process lasting a lifetime.
How to Spin a Bad Online Review
Don't let a negative customer experience define your company's brand. Here's how to fix things.
7 Telltale Signs It's Time to Fire a Client
Some clients simply aren't worth the money they are paying.
The 5 Worst Twitter Marketing Fails of 2014
#Fiasco. Some brands excel at tucking their tails between their tweets. Here's a naughty list of the ugliest Twitter marketing disasters this year and the important lessons you can learn from them.
Kim Lachance Shandrow
5 Reputation Missteps to Avoid During the Holidays
Between the rauckus company party and who you forgot to send a card, the holidays are a surprisingly treacherous time for your personal brand.
5 Crisis Management Tips Olivia Pope Would Endorse
It's always a rude surprise when the walls of a reputation come tumbling down, but also a chance to rebuild.
Super Bowl 50: The Business of the Big Game
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