Reputation Management

News and Articles About Reputation Management

In the Face of Ruinous Online Reviews, Businesses Today Are Turning the Tables
Review Sites

In the Face of Ruinous Online Reviews, Businesses Today Are Turning the Tables

If the internet has created a space where consumers are free to sound off at will on sites like Yelp, to what extent do business owners have the right to respond?
Geoff Weiss
No Brown M&M's: What Van Halen's Insane Contract Clause Teaches Entrepreneurs
Lessons

No Brown M&M's: What Van Halen's Insane Contract Clause Teaches Entrepreneurs

What was thought of a case of rock star excess actually provides a powerful business lesson.
Steve Jones
Dove Pulls NJ 'Armpit' Billboard in Wake of Criticism
Reputation Management

Dove Pulls NJ 'Armpit' Billboard in Wake of Criticism

Unilever made the call to drop a Dove ad that called New Jersey 'the Armpit of America.'
Nina Zipkin
Want Clients to Know You Before a Pitch? Write a Book.
Publishing

Want Clients to Know You Before a Pitch? Write a Book.

Being an author can help you expand your network of customers by making you an authority on a topic.
Ken Dunn
One Woman's Nasty Emails Go Public, So She Apologizes
Reputation Management

One Woman's Nasty Emails Go Public, So She Apologizes

A Cleveland-area job list manager goes off on young job seekers who contacted her for help. Unfortunately for her, the internet can be equally as unkind.
An Exercise in Compromise: How to Agree to Disagree
Office Etiquette

An Exercise in Compromise: How to Agree to Disagree

A healthy corporate culture ultimately hinges upon a leader's ability to make diplomatic compromises.
Jacqueline Whitmore
7 Deadly Sins Businesses Make With Their Reputation
Marketing

7 Deadly Sins Businesses Make With Their Reputation

Building a successful reputation online requires a lot more than signing up for Twitter. Here are a few pitfalls to avoid when trying to grow your company's brand.
Andy Beal
Paula Deen Is Cooking Up a Comeback
Finance

Paula Deen Is Cooking Up a Comeback

Paula Deen has received a $75 to $100 million cash injection from private-equity firm Najafi Companies, as a concentrated and passionate fan base continues to rally around the embattled chef.
Geoff Weiss
Yelp Listings, Reviews to Be Featured in Yahoo Search Results
Technology

Yelp Listings, Reviews to Be Featured in Yahoo Search Results

With the partnership, Yahoo's data on local businesses is about to get a lot more detailed.
Jason Fell
Marketing

4 Steps to Establishing Your Business on Review Sites

If you're trying to sell something, online reviews are important to your customers. Here's how to beef up your business's presence on review sites.
Ann Handley
The People in Your Life Are Your Personal Brand Team
Growth Strategies

The People in Your Life Are Your Personal Brand Team

Your family, friends and colleagues in many ways become your brand. It's important to create a team of people that reflect how you want to live your brand.
Jim Joseph
Make Your Voice and Look an Active Part of Your Brand
Marketing

Make Your Voice and Look an Active Part of Your Brand

How you sound and dress influence how people perceive you, so be thoughtful and consistent.
Jim Joseph
Are You Putting Your Company's Good Standing At Risk?
Growth Strategies

Are You Putting Your Company's Good Standing At Risk?

It can take hours, and hundreds of dollars in added fees, to try to figure out why your company has been placed in bad standing by the state. Here's how to avoid that.
Nellie Akalp
Why Reputation Management Is Critical to Your Personal Brand
Growth Strategies

Why Reputation Management Is Critical to Your Personal Brand

As your personal and professional networks expand online, be consistent with your brand positioning and with the followers you have gathered.
Jim Joseph