Research

News and Articles About Research

For the First Time, Promising News on the Obesity Front

The obesity rate among 2- to 5-year-olds has fallen 43 percent over the last decade.

How to Find the Right Mailing List

A direct mail expert explains exactly what types of mailing lists are out there and how to choose the best ones.

Take a Page From The Rock and Refer to Yourself in the Third Person

Pronouns are important, and new research suggests that too many 'I's are bad for the psyche.

Guess What: Going to College Still Pays

A recent study shows that on virtually every measure of economic wellbeing and career attainment, college educated millennials are outperforming their peers with less education.

This Bionic Hand Allows Amputee to 'Feel' Again

A Danish man who lost his arm in an accident was able to feel objects by way of surgically implanted sensors connected to a bionic hand.

How Changing Gears Stopped My Startup From Failing

For our series The Grind, the founder of Practice Makes Perfect discusses how pivoting helped him not fall into the category of failures.

Could This Plant Shake Up the Biofuel Industry?

A consortium of sustainability researchers sponsored by Boeing, Honeywell and Etihad Airways has conducted promising research on shrub-like plants that could give the airline industry, among others, an alternative to oil.

Study: Enjoy Life, Live Longer

Research suggests that a healthy mental outlook may protect against physical deterioration as we age.

The Key to Understanding a Company's FDD

Thinking of investing? Check out these three critical sections of the franchise disclosure document first.

A Possible Perk for Coffee Addicts: Better Long-Term Memory

Researchers have provided another reason to embrace our coffee addictions, with a new study suggesting caffeine may improve long-term memory.

How to Become an Expert in an Hour

Concentrate your efforts and you can become an expert on a product or market niche fairly quickly. Here's how.

Entrepreneurs Could Benefit from New Research and Development Tax Credit

Congress debates a bill that would extend a research and development tax credit to startups.

How to Figure Out Exactly What Your Customers Want

The majority of companies don't know which of their products and services are most valued by the people who pay for them -- here's how to get it right.

Mark Cuban on Why You Should Never Listen to Your Customers

The billionaire tech entrepreneur explains how bowing to your customers' every request can stunt innovation.

How to Use Social Media for Research and Development

Consider this advice for getting customer feedback over Facebook and Twitter.

How Do I Cut Through the Noise on Social Media?

Starr Hall on how to identify and research your target audience on social sites.

Why the Numbers Are Stacked Against Daily Deal Sites

Costly deals on unfocused group-buying sites with an audience full of bargain hunters is proving to be the wrong approach.
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