Check out these books, talks and courses, some of which are free, to really understand what makes your customers tick.
Struggling to grow your company's sales ? Here are four tips on how to turn your sales team around.
Sales is the original equal opportunity job. Anyone who is gregarious, diligent and resourceful can succeed.
The barriers to people making a purchase are no different than the barriers we all face in life. That's why sales reps have to be part therapist.
As any good salesperson knows, speak their language and you're halfway there.
Our experts explain how to maximize your relationship with existing customers.
Losing a deal because the prospect got a better deal elsewhere is a small problem compared with losing the deal because they didn't want to do business with you.
Running a business
If you want to stay relevant, much less open, you should know your product or service in and out, and make sure you employees are well trained.
Nobody wants to hear how great you are and your product is, they want to know you understand their problem and if you can help solve it.
Elon Musk has hinted that Tesla may be considering a departure from the direct sales model, something industry insiders consider inevitable.
Are you creating incentives for specific behaviors, but motivating people to do something completely different?
Investing a lot of effort servicing unprofitable customers or selling unprofitable products can be disastrous.
Sales is always about solving a problem or satisfying a desire, but sometimes your customer just isn't in a hurry.
You put it out there, but then you have to be prepared to defend your brilliant idea.