Sales

News and Articles About Sales

Sales Tip: Stop Listing Features. Tell Your Customers the Benefits.
Marketing

Sales Tip: Stop Listing Features. Tell Your Customers the Benefits.

Customers don't care about your product or service's features. Instead, they want to know how what you sell will benefit them.
The 80/20 Rule and How to Supercharge Your Sales and Marketing
Growth Strategies

The 80/20 Rule and How to Supercharge Your Sales and Marketing

In this Google Hangout we chat with sales expert Perry Marshall on how entrepreneurs can focus on the right customers and, in turn, increase their revenues.
Jason Fell
4 Ways Managers Mess Up Sales Contests
Contests

4 Ways Managers Mess Up Sales Contests

Sales contests are supposed to provide motivation for employees to increase sales, customers and profits. But if done incorrectly, they can do more harm than good.
Bob Marsh
Improve Your Sales Game With These 3 Easy Tips
Growth Strategies

Improve Your Sales Game With These 3 Easy Tips

Being a proficient salesman is crucial to being a successful entrepreneur.
Stephen Key
Knock That Startup Interview Out of the Park
Startups

Knock That Startup Interview Out of the Park

Unlike big companies, hiring the wrong person can be very damaging to a startup, so make sure you're a good fit.
Adam Callinan
3 Tips to Improve Sales Conversations for Faster Growth
Growth Strategies

3 Tips to Improve Sales Conversations for Faster Growth

The best sales pitch is mostly listening to your customers. Hearing what they don't like is just as valuable as learning what they love.
Howard Brown
Shark Tank's Robert Herjavec on Great Business Pitches and Why Sales Reps Need to Be Chameleons
Leadership

Shark Tank's Robert Herjavec on Great Business Pitches and Why Sales Reps Need to Be Chameleons

The serial entrepreneur and investor explains how company plans should be framed around customer needs -- and his sartorial choices.
Robert Herjavec
Presented by
5 Elements of an Irresistible Call to Action
Marketing Strategies

5 Elements of an Irresistible Call to Action

Too many direct-mail campaigns fizzle out because they fail to inspire readers to actually do something. Here's some advice.
Craig Simpson
The Top 5 Pinterest Marketing Myths
Pinterest

The Top 5 Pinterest Marketing Myths

Misconceptions about about this channel's popularity, what people are doing when they're pinning and how that relates to your company.
Charlotte Nichols
This Slick iBeacon Device Helps Retailers Push Deals to In-Store Shoppers
Technology

This Slick iBeacon Device Helps Retailers Push Deals to In-Store Shoppers

Thanks to the Internet of Things, shopping at brick-and-mortar stores just got a lot more personal. Here's how.
Kim Lachance Shandrow
Are You Cut Out for a Sales Gig at a Startup?
Sales

Are You Cut Out for a Sales Gig at a Startup?

If you want to get a job selling, would you be a better fit at a smaller or a larger company?
Adam Callinan
Smiling Is Contagious. Customers (and Your Business) Thrive on It.
Leadership

Smiling Is Contagious. Customers (and Your Business) Thrive on It.

This simple act helps creates a jovial base of clients who will continue using a service and feeling good about it.
Jeff Sinelli
Presented by
Get Over Your Telephobia (Yes, It's Real) With These 3 Steps
Fear

Get Over Your Telephobia (Yes, It's Real) With These 3 Steps

Come on, the phone won't bite. It's time to make that call you've been dreading.
Jeff Shore
5 Lessons From Sales for Entrepreneurial Success
Sales

5 Lessons From Sales for Entrepreneurial Success

When toil is certain and reward is hard earned, you're an entrepreneur. Sales pros know your struggles and what is required to succeed.
Katelyn Oster