Sales

News and Articles About Sales

When Setting Prices, Ignore Your Gut and Pay Attention to Big Data
Big Data

When Setting Prices, Ignore Your Gut and Pay Attention to Big Data

Big Data analysis gives sales reps the information, in real time, to adjust prices as needed to make that sale, to that customer.
Neil Lustig
The 3 Critical Elements to Selling Online Like a Pro
Sales Strategies

The 3 Critical Elements to Selling Online Like a Pro

There are three steps to selling anything. In this video, sales expert Perry Marshall explains.
Jason Fell
One Way to Turn Customers Into Raving Fans: Be Controversial
Branding

One Way to Turn Customers Into Raving Fans: Be Controversial

It's more powerful to be polarizing than it is to be neutral.
Jason Fell
7 Lessons to Rock Both the Stage and Sales
Sales

7 Lessons to Rock Both the Stage and Sales

Touring musician turned startup employee shares advice from his former life that applies to growing companies.
David Du Pré
Finding Customers Fast and the 80/20 Rule of Sales
Advertising Strategies

Finding Customers Fast and the 80/20 Rule of Sales

It's all about knowing where your best customers are and which tools you can use to find them, according to sales expert Perry Marshall.
Jason Fell
Ask the Money Guy

A Guide to Giving Sales Commissions

The amount of of commission depends on a host of factors, most notably the typical commission structure in your industry.
9 Steps to Get Your 'Social-Selling' Program Off the Ground
Marketing Edge

9 Steps to Get Your 'Social-Selling' Program Off the Ground

With platforms like Facebook, Twitter and Linked becoming a necessity for small-businesses owners, here is how entrepreneurs can implement a social-selling strategy.
Dan Newman
'Rack the Shotgun': Using the 80/20 Rule to Identify Your Best Customers
Marketing Edge

'Rack the Shotgun': Using the 80/20 Rule to Identify Your Best Customers

In this video, sales expert Perry Marshall uses a colorful story to explain how the 80/20 rule applies to zeroing in on the customers who are most profitable to your business.
Jason Fell
Marketing

Sales Tip: Stop Listing Features. Tell Your Customers the Benefits.

Customers don't care about your product or service's features. Instead, they want to know how what you sell will benefit them.
The 80/20 Rule and How to Supercharge Your Sales and Marketing
Growth Strategies

The 80/20 Rule and How to Supercharge Your Sales and Marketing

In this Google Hangout we chat with sales expert Perry Marshall on how entrepreneurs can focus on the right customers and, in turn, increase their revenues.
Jason Fell
4 Ways Managers Mess Up Sales Contests
Contests

4 Ways Managers Mess Up Sales Contests

Sales contests are supposed to provide motivation for employees to increase sales, customers and profits. But if done incorrectly, they can do more harm than good.
Bob Marsh
Growth Strategies

Improve Your Sales Game With These 3 Easy Tips

Being a proficient salesman is crucial to being a successful entrepreneur.
Stephen Key
Knock That Startup Interview Out of the Park
Startups

Knock That Startup Interview Out of the Park

Unlike big companies, hiring the wrong person can be very damaging to a startup, so make sure you're a good fit.
Adam Callinan
3 Tips to Improve Sales Conversations for Faster Growth
Growth Strategies

3 Tips to Improve Sales Conversations for Faster Growth

The best sales pitch is mostly listening to your customers. Hearing what they don't like is just as valuable as learning what they love.
Howard Brown