SC Branding

Social Media

7 Steps to Launching a Successful Twitter Chat

Twitter chats are fun, educational and a great way to strengthen your brand. Like many things, your chat may not be an instant success, but eventually you will find a format that works for you.

Marketing

3 Ways to Get Graphics for Your Website

Should you create site graphics yourself, buy it or use free artwork? Find out which method might be best for you.

Social Media

Boost Sales With These 7 Social Media Steps

After you get started, here is what you should do to build your brand online.

Marketing

How to Seamlessly Include Keywords in Your Web Content

These expert tips can help you write site content that's SEO- and user-friendly.

Social Media

A Social Media Makeover in Just 7 Days

Revamp your online presence in one week.

Marketing

PR Lessons for Bridge Scandal-Hit Chris Christie

As the New Jersey governor deals with the political fallout, here are some almost-PR disasters and what the companies did to get out of them.

Marketing

Simplify Your SEO Program With These 5 Strategies

Don't let algorithm changes stop your site from getting traffic. How are some things to keep in mind.

Marketing

8 Steps to Make Customers Love Your Brand

Just like with a romantic relationship, the courtship can never end.

Marketing

12 Strategies for Promoting Your YouTube Videos

Want to get the word out about your YouTube videos? Review these quick tips.

Social Media

Your Blog's Secret Weapon: Old Content

Some useful ideas for maximizing the value of the content that already exists on your website.

Productivity

10 Questions to Ask When Measuring Your Social Media ROI

Expert advice on how to gauge the success of your social media marketing efforts.

Social Media

Promoting Your Business Through Personal Posts

Branding guru Jason Seiden pushes for social media with a work-life blend.

Marketing

5 Lessons About Blogging You Can Learn From BuzzFeed

Put these tips to action to generate more buzz for your own company blog.

Social Media

Twitter Creates Custom Timelines

New feature allows users and brands to create specific timelines around topics of their choosing.

Marketing

3 Ingredients to Building a Digital Brand From Scratch

You can create a digital brand with very little resources. One entrepreneur focused on three strategic areas and grew his weekend blog into a reputable local brand.