Setting prices

News and Articles About Setting prices

Pro Tips for Hitting the Pricing Nail on the Head
Growth Strategies

Pro Tips for Hitting the Pricing Nail on the Head

To make sure you find the sweet spot when it comes to pricing your product or service, follow this marketing expert's advice.
Robert W. Bly
Study: Women Pay Thousands More Than Men for Products
Gender Differences

Study: Women Pay Thousands More Than Men for Products

New York City's Department of Consumer Affairs looked at almost 800 products from more than 90 brands.
5 Tips for Setting Your Optimum Price
Setting prices

5 Tips for Setting Your Optimum Price

The customer perception of the value of your offering may surprise you, but it's what counts the most.
Doug and Polly White
Square to Price Shares for IPO Today
IPO

Square to Price Shares for IPO Today

The company run by founder Jack Dorsey will debut Thursday on the New York Stock Exchange.
When You're Comfortable With Your Prices It's Time to Start Charging More
Setting prices

When You're Comfortable With Your Prices It's Time to Start Charging More

Raising prices is raising the bar on the value you will deliver to the people you're asking to pay you.
Kimanzi Constable
Chipotle Raises Prices in San Francisco After Minimum Wage Hike
Chipotle

Chipotle Raises Prices in San Francisco After Minimum Wage Hike

As San Francisco becomes an even pricier place to do business, it's becoming more expensive to buy burritos.
Kate Taylor
How to Set Prices for Your Child-Care Service
Starting a Business

How to Set Prices for Your Child-Care Service

Learn to determine pricing that will make you a profit but won't scare away parents.
The Staff of Entrepreneur Media, Inc.
Mastering the Art of Pricing: What the Textbooks Don't Teach You
Ready To Launch

Mastering the Art of Pricing: What the Textbooks Don't Teach You

Lesson one: Forget about surveying your customers to price products for which they have no concept of price.
Bing Gordon
Make Sure the Pricing Is Right With These Tips
Starting a Business

Make Sure the Pricing Is Right With These Tips

Here's what you need to know when setting prices for your goods.
The Staff of Entrepreneur Media, Inc.
Will Work for Praise! How Waiving Your Fee Will Grow Your Business.
Starting Up

Will Work for Praise! How Waiving Your Fee Will Grow Your Business.

The willingness to be paid in testimonials and referrals is good strategy when casting about for your first customers.
Jacqueline Whitmore
The 7 Steps of Effective Product Development
Product Development

The 7 Steps of Effective Product Development

Take your product from killer concept to cash cow.
Michelle Goodman
How Retailers Are Adjusting Their Playbooks to Get Your Cash
Retail

How Retailers Are Adjusting Their Playbooks to Get Your Cash

Whether it's a short-term strategy such as better-targeted emails, or a long-term bet on delivering better customer service to shoppers, here's how retailers aim to be less focused on price slashing.
Krystina Gustafson
How to Set Prices When You're New in Business
Pricing

How to Set Prices When You're New in Business

Among the most nerve-wrackng decisions when starting out is how much to charge. Researching the market and accurately tallying costs has a calmiing effect.
Murray Newlands
Evaluating the Merits of Building Negotiating Into Your Prices
Pricing

Evaluating the Merits of Building Negotiating Into Your Prices

The "one price fits all" philosophy does not work in all industries and under all circumstances.
Doug and Polly White