Small-business Data

News and Articles About Small-business Data

Why Small Businesses Actually Have the Big-Data Advantage

Why Small Businesses Actually Have the Big-Data Advantage

While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.
Gift Cards Are an Untapped Opportunity for Local Businesses

Gift Cards Are an Untapped Opportunity for Local Businesses

The huge majority of retailers own just one store but consumers have few options for local gift cards. There is a big unmet demand.
How to Tell if Your Business is Healthy...or Floundering

How to Tell if Your Business is Healthy...or Floundering

Know how you can tell if your business is really thriving? Here are four ways to find data for benchmarking your business.

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