Social Media Analytics

News and Articles About Social Media Analytics

The Best Software Tools to Run a Startup

Time and money are precious commodities for entrepreneurs. With not much of either, here are a few tools to help run your media startup more efficiently, while also saving you a few bucks.

The Art and Science of Getting Content Shared on Social Media

Why any one post goes viral may always be a mystery but science and experience are revealing techniques for getting your content noticed and shared.

Is Your Company Marketing Like a Taxicab Business in the Age of Uber?

The sharing economy is starting to dramatically upend how creative work fashioned for advertising is sourced.

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