Social Media Marketing

News and Articles About Social Media Marketing

 Useful and Easy Gets More People Sharing Your Content
Marketing

Useful and Easy Gets More People Sharing Your Content

The key to creating content people will share is thinking why someone will want it.
Clément Delangue
Try This Killer Tool for Driving Traffic to Your Website
National Small Business Week

Try This Killer Tool for Driving Traffic to Your Website

Here's digital marketing expert Brent Reinhard's secret weapon for optimizing websites and racking up more visitors.
Kim Lachance Shandrow
A Great Company-Wide Social-Media Policy Starts at the Top
Social Media

A Great Company-Wide Social-Media Policy Starts at the Top

Executives should lead by example when it comes to building an online persona that benefits the business' brand.
Mel Carson
6 Big Opportunities With Google+ Hangouts on Air
Google Plus

6 Big Opportunities With Google+ Hangouts on Air

Every marketing advantage of video is multiplied on Google+ HOA, including your chances of becoming an Internet personality.
Brett Relander
Social Media Where Global Strangers Become Your Neighbor
Community building

Social Media Where Global Strangers Become Your Neighbor

When building a social media presence for your company, relationships and trust are key.
Sandi Krakowski
How to Stop Google From Using Your Name and Face in Ads
Technology

How to Stop Google From Using Your Name and Face in Ads

Take these fast, easy steps to keep your mug out of Google ads.
Kim Lachance Shandrow
3 Questions, 1 Answer -- How to Grow Sales Through Social Media
Social Media Marketing

3 Questions, 1 Answer -- How to Grow Sales Through Social Media

Social media is a boon for engaging new customers and keeping current ones happy, but only after a company has considered three fundamental questions.
John Huehn
4 Mistakes That Can Harm a Company's Social Media Campaign
Social Media Marketing

4 Mistakes That Can Harm a Company's Social Media Campaign

Even the most savvy social-media maven can at times become confused over the best activities to pursue. Check out this list of don'ts.
Brett Relander
Who Rules the Internet: Cats or Dogs? (Infographic)
Pets

Who Rules the Internet: Cats or Dogs? (Infographic)

Posting photos of cute and cuddly animals is a guaranteed win online. Here's a look at the biggest Internet pet trends of 2014.
Wendy Frink
How to Correct 3 Major Social-Media Blunders
Social Media

How to Correct 3 Major Social-Media Blunders

Social media plays a huge role when developing any sort of brand. If you aren't careful, you could make mistakes that could quickly turn people off.
Ann Tran
It's Official: You Can Now Mute Loud Mouths on Twitter
Twitter

It's Official: You Can Now Mute Loud Mouths on Twitter

Can't quite pull the trigger on unfollowing someone? Baby steps.
Wendy Frink
Google Hangout: The Best Apps and Tech Tools to Supercharge Your Small Business
National Small Business Week

Google Hangout: The Best Apps and Tech Tools to Supercharge Your Small Business

Join us for an exciting live Hangout roundtable on May 14, when we chat with three leading entrepreneurship experts about the top apps and tech solutions for optimizing your productivity and your small business operations.
Kim Lachance Shandrow
The Tough Love Guide to Selling
Sales

The Tough Love Guide to Selling

If you're in business, you're in the business of sales. That's what keeps your company alive. Here are four critical lessons.
Renée Warren
With Social Media, Fakes Are a Real Problem for Your Business
Social Media Marketing

With Social Media, Fakes Are a Real Problem for Your Business

For a relatively inexpensive price, a click farm will rapidly boost the number of a company's followers. But phantom profiles don't translate into customer engagement.
Courtney Spritzer and Stephanie Abrams