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Social Media Marketing
Today's Most Read
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News and Articles About Social Media Marketing
The 6 PR Tips Every Startup Should Employ
ith 100 million startups opening up each year and 472 million entrepreneurs worldwide, competition to become the next big thing is brutal. To improve your chances of standing out, follow these PR tips.
Marketing to Millennials? Make It Personal and Customized.
Gen Yers are demonstrating strong new interests. Entrepreneurs would be wise to take notice.
5 Ways to Make Pinterest Work for Your Brand
Pinterest is still a relatively new social media platform, which means brands are still trying to figure out how to best use it. Here are some tips for brands of all types.
6 Ways to Harness the Power of Review Sites
A review site is a great way for your business to get discovered online, but it can also bring inaccurate criticism.
Be An Authority and Drive Sales With No BS Social-Media Marketing
The founder of two fast-growing supplement companies speaks about how his no-BS YouTube videos created a passionate following of customers.
If Your Cold Sales E-mail Didn't Get a Response, Make it Hot
To keep your pitch out of the spam folder, get the email address of the person who can make use of what you are offering.
Gain Long-Term Social Followers With These 5 Tips
Having an engaged audience online can help your bottom line, but you have to be careful.
Social Media Marketing
Cracker Jack Seeks Relaunch on Social Media
The company is hoping to drum up buzz with its first ad campaign in several years, which will take place on Facebook
Build Your Personal Brand on Social Media, Moment by Moment
Online platforms are outlets to develop and broadcast your voice, but you have to be careful and considerate.
8 Tips for Successful Lead Prospecting With Twitter Advanced Search
Advanced Search is a powerful tool for data analysis available to every entrepreneur with a Twitter account. Think of it as a Big Data for everybody.
National Small Business Week
Want Your Employees to Share Company Social Media Posts? This One-Click Tool Makes It Easy.
Convincing your team to regularly share company social media posts is no easy task. Here, social media marketing expert Brian Honigman reveals his favorite fix for this common conundrum.
Kim Lachance Shandrow
Consultants and Advisors
MBA Students Can Help Spice Up Your Startup's Special Sauce
The sharp eyes of a business class can enrich a company's bottom line.
5 Tricks to Get Influencers to See and Share Your Content
Finding a high-powered industry influencer can help jump start a sharing craze and kick your message into viral overdrive.
Ask the Expert
Facebook Isn't the End All, Be All for Social Marketing
While companies should have a presence on Facebook, the platform isn't the only means to gaining visibility in the social-media world.
Growth & Strategy
Starting a Business
Reprints & Licensing
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