Social Media Marketing

News and Articles About Social Media Marketing

Tony Hawk on Making a Twitter Treasure Hunt Go Global -- and Viral

The skateboard icon and entrepreneur shares how one skateboard giveaway led to a global social media event.

A New Platform for Hyper-Local Marketing for Small Businesses

With LocalVox, small businesses can promote deals, events and new services in their immediate neighborhoods.

Facebook Timeline and Business Pages, Perfect Together

Facebook's Timeline becomes mandatory for all Pages tomorrow. Here's how to use the format to your best advantage.

How to Find the Right Person to Manage Social Media

The key is choosing someone who embraces social participation and communication.

A Guide to Ambient Social Networking for Business Owners

A new wave of social networking tools for business is about to arrive. Here's what to keep in mind when deciding whether they are useful for your business.

What Magazines Can Teach You About Using Pinterest

Three top magazines share their strategies for making the most of the popular social media site.

Five Myths About Social Media

Still unpersuaded that social-media marketing could work for your business? Consider these points for a fresh perspective.

Chris Brogan on How Businesses Benefit from Google+

The popular blogger shares examples how business owners are getting involved in Google+.

How to Ask for Business on Facebook, Twitter

Learn the social etiquette of asking for business in the new social media world.

Chris Brogan on Using Pinterest for Business

The popular blogger shares advice on how business owners can get started on the visual-bookmarking social network.

How to Find Your Authentic Voice on Social Media

How do you engage customers on social media--without sounding like you're marketing to them? Let the Esquire guy be your guide.

How to Earn the Trust of Facebook Fans

Jason Falls, CEO of Social Media Explorer, shares advice for business owners to build awareness on the social network...

Twitter 101: How to Join the Conversation

Jason Falls, CEO of Social Media Explorer, shares tips for business owners looking to find their place on social network..

10 Little Known Social Media Tools You Should Be Using -- Now

Want to take your social media campaigns to the next level? These tools can help you get there.

What's With All the Interest in Pinterest?

Here are six reasons you might want to try the wildly popular online pinboard.

Startup Aims to Make Social Media Easier for Superstars

WhoSay, an insider's social-media management tool, attracts millions in financing, even without a revenue model.

Seven Business Goals of Social Media - and How to Get Started

Jason Falls, CEO of Social Media Explorer, explains how business owners can take a strategic approach to social media marketing.

How to Get the Most Bang For Your Facebook Ad Buck

Facebook advertising can be surprisingly cost effective. Here's advice on getting your money's worth.

How Pinterest Is Becoming the Next Big Thing in Social Media for Business

The online 'pinboard' is driving serious traffic and proving to be a powerful online marketing tool for some companies.

Chris Brogan on Social Media Starter Tips to Grow Your Business

The popular blogger shares helpful strategies for small-business owners getting started on social networks like Twitter, Facebook and Google+.

How to Build a Fan-Worthy Facebook Page

Five steps to improve your branding power on the social network.

How Broderick's Bueller Can Deliver Your Business Super Bowl Buzz

Curious how to take advantage of the pre-game buzz? Consider newsjacking or hosting a promotional tie-in.

Is Facebook Advertising for You?

Most businesses can benefit from some sort of Facebook advertising, but not every business should make a significant investment in it. Should you?

Why Chris Brogan Loves Google Plus

Google+ isn't just for networking anymore. Here are four ways to put it to work to amp up your revenues.

McDonald's Social-Media Lesson: Critics Tweet Back

The hamburger chain admits that its new Twitter campaign, designed to promote the farmers who supply its meat, didn't go exactly as planned.

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