Social Media Marketing

News and Articles About Social Media Marketing

Why Chris Brogan Loves Google Plus

Why Chris Brogan Loves Google Plus

Google+ isn't just for networking anymore. Here are four ways to put it to work to amp up your revenues.
McDonald's Social-Media Lesson: Critics Tweet Back

McDonald's Social-Media Lesson: Critics Tweet Back

The hamburger chain admits that its new Twitter campaign, designed to promote the farmers who supply its meat, didn't go exactly as planned.
Watch Highlights of the Entrepreneur Growth Conference

Watch Highlights of the Entrepreneur Growth Conference

In case you missed the one-day event in California this week, catch up with Chris Brogan's keynote and hear from the award winners.
New Tools Make it Easier to Build a Facebook Fan Page

New Tools Make it Easier to Build a Facebook Fan Page

ShortStack offers hungry businesses a lumberjack breakfast's range of Facebook page options.
What's Hot and What's Not in Content Marketing for 2012

What's Hot and What's Not in Content Marketing for 2012

Marketing through online storytelling and advice will only grow in importance to businesses. Here's how to make sense of the biggest trends in content marketing.
10 Trends for Online Marketers in 2012

10 Trends for Online Marketers in 2012

From deals and rewards to mobile and beyond, here's what might influence how you reach customers next year.
Where to Focus Your Business's Ad Dollars in the New Year

Where to Focus Your Business's Ad Dollars in the New Year

Here, new data that can help you plan where your business should spend on advertising in 2012.
How to Increase Social Sharing to Generate More Leads

How to Increase Social Sharing to Generate More Leads

Everything you need to know about generating leads you learned in kindergarten.
Social Networking Lessons of 2011

Social Networking Lessons of 2011

What social-media fans taught small businesses about marketing.
6 Steps for Dealing With Social Media Detractors

6 Steps for Dealing With Social Media Detractors

Consider this advice for handling upset customers with grace, humor and honesty.
Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

The author 'Engage,' and now 'The End of Business As Usual,' spills about social media ills.
How to Create a Social Media Marketing Schedule

How to Create a Social Media Marketing Schedule

It's easy to get into social media for the wrong reasons and to post too much or too little. Here's how to balance out your social media efforts.
What Entrepreneurs Can Learn About Social Media from Adam Carolla

What Entrepreneurs Can Learn About Social Media from Adam Carolla

Comedian Adam Carolla created a podcast that launched to No. 1 in no time. Here's how he keeps fans coming back and how other entrepreneurs can too.
How to Be Your Own Media Company

How to Be Your Own Media Company

Now that you're your own boss, you need to do your own marketing and promotion. (Who did you think was going to take care of all that for you?) Here's how to do it.
Social Marketing Is Best Served on a Combo Plate

Social Marketing Is Best Served on a Combo Plate

To increase your sales, combine social media marketing with other forms of marketing.
Seven Tips for Successful Holiday Marketing Campaigns

Seven Tips for Successful Holiday Marketing Campaigns

When you want to spread some holiday cheer, combine email and social media to reach a broader audience.
How One Craft Brewery Is Tapping Social Media

How One Craft Brewery Is Tapping Social Media

Chicago's Finch's Beer replaces signage with social media marketing and finds frothy fame.
Facebook: Where Selling Meets Social

Facebook: Where Selling Meets Social

Facebook is the new town square, where people meet to socialize, and it offers both unique and familiar sales challenges.
How to 'Mobilize' Your Social Media Marketing

How to 'Mobilize' Your Social Media Marketing

Does your social media marketing play well with smart phones? Consider these ways you can drive more social-mobile interactions with your business.
An All-in-One Mobile Marketing Tool

An All-in-One Mobile Marketing Tool

Advertisers can get check-in, discounting and social media marketing in one neat little package.
Chris Brogan on Creating Trust With Customers Online

Chris Brogan on Creating Trust With Customers Online

Chris Brogan, author of 'Trust Agents,' talks about new business practices that can help companies create long-term relationships with customers online. He speaks with Bryan Elliott in 'Behind the Brand.'
How Two Small Companies Are Driving Revenue Using Social Media

How Two Small Companies Are Driving Revenue Using Social Media

A look at how a food truck and a veterinary practice are making virtual relationships online that translate into real-life dollars.
Does Your Company's 'Social Personality' Need a Makeover?

Does Your Company's 'Social Personality' Need a Makeover?

Connecting with customers and making your brand stand out from the competition is vital to social media success, our experts say.
Why Google+ Will Be the Next Big Thing for Your Business

Why Google+ Will Be the Next Big Thing for Your Business

Google+ has quickly become the place to be in social media. Here's why--and what your business should do about it.
A Profile of the Active Social Networker

A Profile of the Active Social Networker

Americans are spending more time on social networks and blogs, according to a new study from Nielsen. Here's what that means for you.

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