Social Media Marketing
News and Articles About Social Media Marketing
Recent studies claim we're getting tired of Facebook. Going beyond the initial numbers reveals a different story.
Boosting the effectiveness of your Facebook publishing strategy is easy if you know the answers to these seven questions.
Fabio and Mustafa should still be tweeting, says social media guru Gary Vaynerchuk.
Sure you're marketing with Twitter and Facebook, but are you doing it well? Here are the most common traps you might be falling into.
Remembering marketing principles is a must, but ignoring social-media innovations would be a mistake.
Increasing your 'clout' online can be a matter of being consistent, responsive and authentic, entrepreneur Joe Fernandez says. And you'll need to put in the time.
Social-media makes even the best marketers forget everything they already know about marketing.
The co-founder of the social-media analytics firm talks about getting his new business off the ground.
A new study investigates if Facebook and other popular social networking sites are socially isolating.
The marketing guru says successful marketing today is about wowing 'LonelyBoy15,' not media giants.
Chomping at the bit to put your business on Google+? You're not alone -- but you'll have to wait.
Businesses should consider these tips when using hashtags in their marketing tweets.
The social-media guru talks about his controversial TechCrunch interview criticizing social-media experts with Bryan Elliott in 'Behind the Brand.'
The adventurous couple looking to shake up the social-media marketing industry.
The author and entrepreneur explains his criticism of social-media pros from a controversial TechCrunch interview. A clip from his video with Bryan Elliott in 'Behind the Brand.'
The video blogger and author argues that the popular ad flopped in this interview with Bryan Elliott in 'Behind the Brand.'
The majority of Twitter users are likely to make a purchase from your company if you've answered a tweeted query.
It's easy to waste time on Facebook and Twitter. Consider this game plan for new business owners in a hurry.
Consider these tips if you're thinking about taking your business public on this social networking site.
The author of 'Duct Tape Marketing' talks about his book 'The Referral Engine.' (15:38)
With a little strategy, Twitter can boost your connections and website traffic.
Your social media strategy should have a solid foundation and fluid outposts where you can connect with customers.
Facebook is proving itself a small-business marketing force. Here are three examples of how it's working.
This Los Angeles-based company helps fans connect with bands and brands using quick-response codes. Plus, a look at other game-changers in the social-media space.
The small-business marketer lays out tactics for using new tools to gain access to the press.