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Social Media Marketing
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News and Articles About Social Media Marketing
7 Ways Social Media Will Be More Expensive This Year
Brands will have to pony up a lot more money for staffing and other costs of online marketing and audience engagement.
10 Reasons Your YouTube Videos Aren't Popular
Before starting production on your small-business YouTube video, review these tips to help avoid "audience disconnect" and attract viewers.
Jason R. Rich
New Study Details Who Is Using Social Media and When
These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
12 Strategies for Promoting Your YouTube Videos
Want to get the word out about your YouTube videos? Review these quick tips.
Jason R. Rich
Entrepreneur's 10 Hottest Stories About Social Media in 2013
It was a crazy year for Facebook, Twitter, LinkedIn - you name it. Here's a roundup of our most clicked-on stories about social media.
Want to Make a Successful YouTube Video? Read This.
Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
Jason R. Rich
Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)
Keep these important details in mind when formulating your social-media strategy for the New Year.
The Top Visual Design Trends for 2014 (Infographic)
Witches, beards and Instagram will dominate the year to come.
How to Make the Most of Your Brand's Social Media Content
Your followers are looking for content that is helpful or entertaining. Here's how to offer them something they can use, love and share with their friends.
5 Social Media Predictions for 2014
When developing or improving your social-media strategy in the New Year, keep these five trends top-of-mind.
Why Building a Personal Brand Isn't for Everyone
Before you throw yourself into the social media whirl, you need to determine whether your taking a personal or corporate approach.
Keeping an Eye Out for Social and Mobile Innovations
Bite-size advice from snack-food company marketing veteran Bonin Bough.
How to Choose the Best Social Media Platform for Your Business
Deciding which social media platform will best serve your company's needs can be tricky. Here's an overview to help you decide.
The Behind-the-Scenes Values Successful Social Brands Share
The most important aspects of your social media strategy are never seen in a Twitter feed. Our interview explains why hiring and morale are essential to building a socially powerful brand.
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