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Big Companies Are Adapting to Social Media Marketing

Big Companies Are Adapting to Social Media Marketing

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New reports show that more large companies are using social media to promote their brands.
September 11, 2012 in Social Media
Richard Branson on How to Connect With Your Customers

Richard Branson on How to Connect With Your Customers

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The celebrated entrepreneur explains how to use social media to effectively connect with your customers.
September 10, 2012 in Marketing Ideas
3 Ways to Generate Better Leads on Facebook

3 Ways to Generate Better Leads on Facebook

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How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
August 30, 2012 in Social Media
8 Ways to Make Your Business Cards Stand Out

8 Ways to Make Your Business Cards Stand Out

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We might be living in a digital world, but paper business cards remain a vital part of networking, here's how to make yours memorable.
August 29, 2012 in Networking
How 4 Small Businesses Are Winning on Pinterest

How 4 Small Businesses Are Winning on Pinterest

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The hot social network can help boost website traffic, sales and customer retention.
August 28, 2012 in Social Media
6 Must-Have Attributes of Social Media Managers

6 Must-Have Attributes of Social Media Managers

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Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
August 24, 2012 in Social Media
3 Simple Ways to Use LinkedIn to Boost Sales

3 Simple Ways to Use LinkedIn to Boost Sales

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Follow these tips for transforming your LinkedIn profile into a lead generating machine.
August 21, 2012 in Social Media
3 Ways to Amplify Small-Business Marketing with Crowdsourcing

3 Ways to Amplify Small-Business Marketing with Crowdsourcing

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If you're looking to jump-start your marketing, consider enlisting your online fans.
August 17, 2012 in Social Media
3 Ways to Use Facebook Groups to Attract and Keep Customers

3 Ways to Use Facebook Groups to Attract and Keep Customers

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Follow these tips to create different types of groups tailored to specific customers.
August 17, 2012 in Social Media
How to Make Your Social Networking Efforts More Productive

How to Make Your Social Networking Efforts More Productive

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Forget flavor-of-the-month social sites. Find the community that works best for your company.
August 2, 2012 in Social Media
How Social Media Startup Wildfire Was Bought By Google for $250 Million

How Social Media Startup Wildfire Was Bought By Google for $250 Million

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The acquisition is the latest in a string of social media marketing companies being bought by large tech giants.
August 1, 2012 in Social Media
Is Your Website Ready for Facebook Advertising?

Is Your Website Ready for Facebook Advertising?

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A well-designed landing page is critical to building customer relationships.
July 31, 2012 in Social Media
Video: No Money for Ads? How to Win CustomersPlay Video

No Money for Ads? How to Win Customers (Video)

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Allison O'Neill, owner of children's retail shop Bundle in New York, partners with about a dozen similar small businesses to compete against the big players. Hear her story, plus expert tips.
July 30, 2012 in Starting a Business
A Quick Guide to Using Tumblr for Business

A Quick Guide to Using Tumblr for Business

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The blogging and social networking site can help increase search visibility and provide a mobile-friendly platform.
July 30, 2012 in Social Media
Yes, You Need To Tweet

Yes, You Need To Tweet

But more importantly, you need a smart social media strategy to build your brand and business online.
July 23, 2012 in Social Media
Time for a Second Look at Daily Deals?

Time for a Second Look at Daily Deals?

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A new report finds that daily deals may perform better than previously thought.
July 18, 2012 in Social Media
Subway's Tweets Top List

Subway's Tweets Top List

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A recent survey finds that the sandwich franchise beats out McDonald's, Starbuck and others when it comes to social media. We asked why.
July 17, 2012 in Franchises
5 Things You Need to Know About Facebook's Edgerank Algorithm

5 Things You Need to Know About Facebook's Edgerank Algorithm

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Engaging content and interactivity can help boost your visibility with fans.
July 17, 2012 in Social Media
Video: An Entrepreneur's Life: Gary VaynerchukPlay Video

An Entrepreneur's Life: Gary Vaynerchuk (Video)

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Social media expert Gary Vaynerchuk talks about his life and dreams as an entrepreneur.
July 16, 2012 in Profiles
Big-Company CEOs Out of Touch When It Comes to Facebook,Twitter

Big-Company CEOs Out of Touch When It Comes to Facebook,Twitter

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The leaders of large companies are mostly avoiding social media. And they're missing an opportunity for their company's brand.
July 12, 2012 in Social Media
Video: How to Create Pre-Launch BuzzPlay Video

How to Create Pre-Launch Buzz (Video)

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Marissa Lippert used a Kickstarter campaign and social media to create excitement and a customer base for her brick-and-mortar shop, Nourish. Hear her story, plus expert tips.
July 11, 2012 in Starting a Business
Pinterest Marketing: Pinning With a Purpose

Pinterest Marketing: Pinning With a Purpose

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Pinterest can help you attract new customers, but first you must define your online marketing strategy.
July 10, 2012 in Social Media
Why Social Media Is Nothing Without Creativity

Why Social Media Is Nothing Without Creativity

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Sites like Twitter and Facebook are overrun with brands trying to get consumers' attention. So what do you do? Get crafty, that's what.
July 8, 2012 in Social Media
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