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News and Articles About Social media metrics

Why Winging Social Media Won't Cut It Anymore
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Are you a company that has a presence on various social media platforms, but instead of approaching it with a strategy, you're throwing content up there and hoping it will stick? Then keep reading.
April 8, 2014 in Social Media
Want to Gain Influence on Social Media? Get to Work.

Want to Gain Influence on Social Media? Get to Work.

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There are no easy tricks when it comes to building a social-media audience. It takes work, and the more you put into it, the more you will get out of it.
April 1, 2014 in Social Media
14 Tools Every Entrepreneur Needs for Managing Social Media

14 Tools Every Entrepreneur Needs for Managing Social Media

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With the explosion of social media, it is hard to keep tabs on your online-marketing strategy across all platforms. These tools can help you do just that.
February 28, 2014 in Social Media
Getting Your Small Business to Scale Like a Tech Startup

Getting Your Small Business to Scale Like a Tech Startup

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With small businesses starting to think more like tech startups in terms of innovation and growth, here are a few tips to help companies get started down that path.
February 26, 2014 in Grow Your Business
TiVo Takes a Look at America's Viewing Habits

TiVo Takes a Look at America's Viewing Habits

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While 69 percent of people say they surf the internet while the TV is on, 76 percent said their primary focus is actually watching what's on TV, according to a new survey.
January 24, 2014 in News and Trends
Entrepreneur's 10 Hottest Stories About Social Media in 2013

Entrepreneur's 10 Hottest Stories About Social Media in 2013

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It was a crazy year for Facebook, Twitter, LinkedIn - you name it. Here's a roundup of our most clicked-on stories about social media.
December 27, 2013 in Social Media
5 Ways Social Media Can Destroy Your Business

5 Ways Social Media Can Destroy Your Business

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Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.
August 27, 2013 in Social Media
As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

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Curalate uses image recognition software to give marketers more insight into their Instagram and Pinterest posts.
August 15, 2013 in Social Media
LinkedIn Rolls Out Enhanced Analytics Suite for Businesses

LinkedIn Rolls Out Enhanced Analytics Suite for Businesses

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If you manage one of the three million company pages on LinkedIn, the site's new analytics tools could help you learn more about your followers.
August 1, 2013 in News and Trends
3 Innovative Ways Startups Are Driving Results Over Social Media

3 Innovative Ways Startups Are Driving Results Over Social Media

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How these small businesses are pushing the needle beyond hunting for simple likes, re-pins and re-tweets.
July 15, 2013 in Social Media
YouTube Success: Tracking Your Video Performance

YouTube Success: Tracking Your Video Performance

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Find out who's watching your YouTube videos, and how you can improve your video results.
July 2, 2013 in Social Media
How to Get Your Money's Worth From Social Media Campaigns

How to Get Your Money's Worth From Social Media Campaigns

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In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls on tracking the value of social media marketing.
November 19, 2012 in Social Media
5 Easy Steps to Measure Social Media Campaigns

5 Easy Steps to Measure Social Media Campaigns

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If you're using social media for your business, know how your content is helping you achieve your company's goals. Here's how.
April 30, 2012 in Social Media
Still Stumped by Social Media? Google Wants to Help Figure Out What's Working

Still Stumped by Social Media? Google Wants to Help Figure Out What's Working

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Want to find out how your Twitter and Facebook posts are affecting your bottom line? Google's new reports might provide the answer.
March 23, 2012 in Social Media
Social Media Breakdown: How Kred Can Make Your Business Smarter

Social Media Breakdown: How Kred Can Make Your Business Smarter

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When it comes to measuring online influence, a new tool attempts to present a fuller picture for entrepreneurs and those they follow.
October 4, 2011 in Social Media

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