Social Media Marketing
It's important to put the right person in charge of your brand's online voice, so be sure to ask the right questions.
With 25,000 users and $200,000 in funding, the social network is now rolling out to all campuses nationwide.
So far, the site is being split into two entities: Streams and Photos. More changes could come.
Writing is a practice with powerful benefits, personally and professionally, if you don't confuse it with cranking out content.
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
Industry analyst Jan Rezab said that a tide shift will occur about four months after Facebook offers users the opportunity to sell ads against their videos.
Making little changes to your posts, such as adding a description or hashtags, can bump up users' engagement with your brand. Give these tactics a try.
The social network's number of advertisers is up about 33 percent over last July.
New to Twitter? Or Instagram? Here's some #hashtags101 action for you.
Looking at Instagram followers per total sales, the newly public hamburger chain comes out far ahead of larger competitors on social media, according to Goldman Sachs.
Since last April, the iconic sportswear brand has grown from 4 million to 12 million followers -- due in no small part to its social video strategy.
Every blogger has the potential to become an influential news source but the checks and standards of any earlier time apply unevenly, if at all.
In just five years social media has gone from an innovation in customer service to a requirement. Not every company is getting it right.
YouTube Kids will run on smartphones and tablets and focus on kid-appropriate content.