Social Media

News and Articles About Social Media

11 Foolproof Ways to Grow Your Small-Business Facebook Following
Facebook

11 Foolproof Ways to Grow Your Small-Business Facebook Following

You don't need to be a social-media expert to be an effective marketer on the platform.
Anna James
'Gangnam Style' Has Been Viewed So Many Times It Actually Broke YouTube
YouTube

'Gangnam Style' Has Been Viewed So Many Times It Actually Broke YouTube

The viral video caused YouTube to upgrade its video-sharing platform. Here's how.
Joshua Barrie
Twitter Unveils Improved Tools to Report Harassment
Twitter

Twitter Unveils Improved Tools to Report Harassment

The company said it will now require less information from users flagging inappropriate content, among other changes.
Top 25 Business Podcasts for Entrepreneurs
Podcasts

Top 25 Business Podcasts for Entrepreneurs

Podcasts are as easy to use as old-school radio but as specialized as blogs. Listening to them is one of the few examples of effective multi-tasking.
Murray Newlands
Rule Breakers: 5 Social Brands That Defy Best Practices
Social Media Marketing

Rule Breakers: 5 Social Brands That Defy Best Practices

A few noteworthy companies seem to have a true understanding of the established standards but ignore them in ways that make sense for their brand and actually enhance their online presence.
Brian Honigman
3 Tips for Building Your Brand by Giving Away Images
Marketing

3 Tips for Building Your Brand by Giving Away Images

Allowing visitors to your site and other bloggers free use of images you own is a reliable method for expanding your business and your network.
Ann Smarty
Brands Waste Resources on Facebook and Twitter
Social Media Marketing

Brands Waste Resources on Facebook and Twitter

A recent study suggests marketers abandon platforms with low reach and engagement, and instead turn to other social media sites and brand communities.
Kevin Allen
Blogging Is an Art But Attracting the Right Audience Is a Science
Blogging

Blogging Is an Art But Attracting the Right Audience Is a Science

You need knowledge and inspiration to write but finding readers in the vast online world is a step-by-step process.
Pratik Dholakiya
4 Festive Tips for Holiday Social-Media Marketing
Social Media Marketing

4 Festive Tips for Holiday Social-Media Marketing

It's that special time of year, when consumers are spending and more distracted than usual. Decorate your marketing accordingly.
Amir Zonozi
The 5 Big Reasons People Aren't Following Your Social-Media Accounts
Social Media

The 5 Big Reasons People Aren't Following Your Social-Media Accounts

The audiences are there, but if you're making one of these errors, they won't acknowledge you.
Zach Cutler
Twitter Unveils New Ecommerce Feature
Ecommerce

Twitter Unveils New Ecommerce Feature

The social platform now allows marketers to put coupons in users' feeds with Twitter Offers.
Nina Zipkin
27 Formulas That Can Drive Clicks and Engagement on Social Media
Online Writing

27 Formulas That Can Drive Clicks and Engagement on Social Media

Here's a hint: It has a lot to do with storytelling.
Kevan Lee
4 Ways to Make Your Facebook Posts Shine
Facebook Advertising

4 Ways to Make Your Facebook Posts Shine

Using Facebook posts to stay in touch with -- and advertise to -- your target market is just plain smart. Here's how to do it right.
Perry Marshall, Keith Krance, and Thomas Meloche