Social Media

News and Articles About Social Media

Pinterest Marketing Tips: What You Can Learn From 20 Big Brands

Pinterest Marketing Tips: What You Can Learn From 20 Big Brands

Not sure what you're doing on Pinterest? These companies have it down and offer some useful marketing ideas you can use.
Foursquare Testing 'Sixth Sense' Location-Based Recommendations

Foursquare Testing 'Sixth Sense' Location-Based Recommendations

New feature will proactively help users discover businesses and other interests they otherwise might miss.
Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr

Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr

In a double dose of Twitter news, the microblogging site rolled out an update that makes it easier to track back-and-forth communications and announced its purchase of Trendrr, a social-media engagement tracking company that specializes in following social chatter about TV content.
A Social-Media Marketing Primer Even Your Mom Can Handle

A Social-Media Marketing Primer Even Your Mom Can Handle

Don't hold back on using social-media marketing because you're not tech savvy. Here are a few simple ways to get started.
New Facebook Update Makes Creating and Managing Promotions Easier

New Facebook Update Makes Creating and Managing Promotions Easier

Businesses are now allowed to use comments, likes or messages as entries, and use likes as a voting mechanism in promotions.
3 Ways Entrepreneur Editor Amy Cosper Rocks on Twitter

3 Ways Entrepreneur Editor Amy Cosper Rocks on Twitter

Our fearless editorial leader has been named among the smartest women on the popular social-media site.
5 Ways Social Media Can Destroy Your Business

5 Ways Social Media Can Destroy Your Business

Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.
The Real Generation Gap: How Adults and Teens Use Social Media Differently (Infographic)

The Real Generation Gap: How Adults and Teens Use Social Media Differently (Infographic)

Your customers are on social media, but which network should you use to reach them? It might depend on their age.
How to Make Company Announcements in Buzzworthy Ways

How to Make Company Announcements in Buzzworthy Ways

With J. Crew debuting a new catalog on Pinterest and MTV announcing its Video Music Award nominees on Instagram and Vine, it seems relying solely on press releases is a strategy of the past.
3 Ways to Boost Your Social ROI

3 Ways to Boost Your Social ROI

These free tools and tested techniques can help you increase your return on your social investment.
How to Keep Your Pinterest Boards Fresh, Fun and Relevant

How to Keep Your Pinterest Boards Fresh, Fun and Relevant

Making sure your social media content is fresh and new is challenging. Here are a few editing tips to help keep your Pinterest boards inventive and interesting.
8 Steps to Planning for a Social-Media Crisis (Infographic)

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.
Instagram Tells App Developers Not to Use 'Insta' or 'Gram' in Their Names

Instagram Tells App Developers Not to Use 'Insta' or 'Gram' in Their Names

New brand guidelines make life difficult for many apps that benefit Instagram users and helped the photo-sharing service grow.
Why Going Big on Social Media Can Backfire

Why Going Big on Social Media Can Backfire

Our ASK the Expert columnist PR maven Rebekah Epstein tells us why entrepreneurs should focus on only a few social media networks when looking to generate buzz.
How to Tweet With Purpose

How to Tweet With Purpose

Joining Twitter and amassing followers is just half the battle. You'll need to figure out how to keep them coming back -- and buy something when they do.
20 Questions With Ben Huh, Founder of Cheezburger

20 Questions With Ben Huh, Founder of Cheezburger

The man behind the LOLcats phenomenon shares his first business idea, what he learned from his worst boss and why he hopes Momofuku's David Chang will invite him to dinner.
How to Use App Store Optimization to Get Attention

How to Use App Store Optimization to Get Attention

Making an app available is part of the equation. Helping people find it is a whole other ballgame.
How Not to Fire Employees in the Social Media Age (We're Looking at You, Tim Armstrong)

How Not to Fire Employees in the Social Media Age (We're Looking at You, Tim Armstrong)

In today's social-media dominated environment, a firing can have serious negative consequences on the reputations of both the employee and the employer.
As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

Curalate uses image recognition software to give marketers more insight into their Instagram and Pinterest posts.
Want to Supersize Your LinkedIn Page? Focus on the 3 C's

Want to Supersize Your LinkedIn Page? Focus on the 3 C's

PR expert Rebekah Epstein gives us the skinny on how to attract more people to your company's LinkedIn page.
Why Short Videos Are Wildly Popular Over Social Media

Why Short Videos Are Wildly Popular Over Social Media

Yes, you can produce creative and compelling marketing videos in 15 seconds -- or less.

New Feature Lets Customers Make Dinner Reservations From Facebook's Mobile Pages

Integration with OpenTable puts reservations at 20,000 restaurants at users' fingertips.
Richard Branson on Being Social Media Savvy

Richard Branson on Being Social Media Savvy

The Virgin CEO offers insight on how to make your posts and company stand out in the social media world.
Instagram's New Version Offers Photo, Video Enhancements

Instagram's New Version Offers Photo, Video Enhancements

Read about Instagram 4.1, 500px's big funding round, Facebook's new C-suite position and more social-media news.
Hot or Not: Social Polling Startups Take the Temperature of the Masses

Hot or Not: Social Polling Startups Take the Temperature of the Masses

Although traditional scientific polling isn't going anywhere, a new method of gauging consumer sentiment has arrived.
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