Social Media

News and Articles About Social Media

You Never Thought Social Media Could Look Like This
Social Media

You Never Thought Social Media Could Look Like This

Artists have created an installation that allows us to see social-media sentiment in the physical, real world. It's so weird you have to see it for yourself.
Kate Taylor
The Jury Is Still Out on Texting for Professional Communication
Millennials

The Jury Is Still Out on Texting for Professional Communication

The youngest workers, who've come of age ordering take-out food with an app, seem unaware of the incomparable efficiency of a phone call.
Eddy Ricci
With the Arrival of Twitter's 'Buy' Button, Is It Time to Move Into Social Commerce?
Social Media Marketing

With the Arrival of Twitter's 'Buy' Button, Is It Time to Move Into Social Commerce?

Explore new channels without inundating loyal customers with aggressive marketing tactics.
Seamas Egan
3 Out of 4 Negative Tweets Happen While Customers Are Still Inside the Restaurant
Social Media

3 Out of 4 Negative Tweets Happen While Customers Are Still Inside the Restaurant

Social media provides a new way to deal with disgruntled customers before they even finish eating.
Kate Taylor
3 More Reasons for Brands to Use Instagram to Boost Influence and Drive Sales
Content marketing

3 More Reasons for Brands to Use Instagram to Boost Influence and Drive Sales

The photo-centric social media platform is well suited for reaching younger customers who define what the larger audience seeks from content marketing.
Justin Rezvani
What America's Retailers Are Spending on Social Media This Holiday Season (Infographic)
Social Media Marketing

What America's Retailers Are Spending on Social Media This Holiday Season (Infographic)

Many companies are investing in Facebook campaigns despite changes to its organic reach.
Constance Aguilar
YouTube Paying Millions to Keep Its Biggest Stars From Looking Elsewhere
YouTube

YouTube Paying Millions to Keep Its Biggest Stars From Looking Elsewhere

The site's most popular stars are being paid to produce new content as other channels seek to court them.
Laura Entis
The Easy Way to Get a Social Influencer Advocating Your Brand Is to Hire One
Influencers

The Easy Way to Get a Social Influencer Advocating Your Brand Is to Hire One

If you thought you needed more charismatic friends to have a social-maven driving your sales, think again.
Marco Hansell
Move Over, Facebook. Here Comes a Social Network for Rich People.
Wealth

Move Over, Facebook. Here Comes a Social Network for Rich People.

This new social network makes sure you're rubbing virtual elbows with people as well-to-do as you are. The cost to join: $9,000.
Emily Price
Prepare for That Big Meeting by Studying the Hints Your Prospect Leaves Online
Social Media

Prepare for That Big Meeting by Studying the Hints Your Prospect Leaves Online

It is nearly rude not to examine all the social-media clues we glean about people with whom a good relationship is important.
Eddy Ricci
The 5 Factors of Social-Media Marketing Most People Don't Consider
Social Media Marketing

The 5 Factors of Social-Media Marketing Most People Don't Consider

A recent Gallup poll proclaimed that social media marketing has little effect on whether people buy products, but it may not tell the whole story.
How to Appropriately Promote Yourself on YouTube
Personal Branding

How to Appropriately Promote Yourself on YouTube

YouTube is an untapped opportunity for personal promotion. Here are some tips for doing it right.
Neil Patel
New Legislation Would Make Banning Negative Yelp Reviews Illegal
Yelp

New Legislation Would Make Banning Negative Yelp Reviews Illegal

Your right to write angry Yelp reviews may soon become law.
Kate Taylor
Apple May Scoop Up This Struggling Social Network
Social Media

Apple May Scoop Up This Struggling Social Network

It has been reported that Apple is looking to give social another shot by acquiring this startup.
Nina Zipkin